opinion

News for .XXX Opponents

I would like to bring together several recent comments made by adult industry attorney Paul Cambria concerning the issue of a .XXX top-level domain and explore what they might mean when the issue is revisited, as it will be in the near future, especially if Sen. Max Baucus, R-Mont., follows through on his intention to introduce legislation mandating the creation of .XXX and if Sen. Mark Pryor, D-Ark., follows through on his stated inclination to make .XXX mandatory.

In Cambria's written testimony submitted to the Senate Commerce Committee on Jan. 19, he did not directly reference .XXX, but implied opposition to it when he wrote: "Additionally, parents themselves have the means to restrict their children's access to material they deem inappropriate for minors, and implementation of a .kids domain would assist them in this endeavor." Cambria clarified his opposition in verbal testimony before the committee, and also a day after his testimony on Luke Ford's website, where he posted, "[I] in no uncertain terms told the Senate we were opposed to .XXX …" He did muddy the waters a bit when he wrote, "[T]he rightwing groups feel that .XXX will tend to legitimize the industry, and I agree that it will," but I take from all this that at the end of the day, he clearly opposes .XXX.

During testimony, in response to a question concerning who his association, the Adult Freedom Foundation, represents, Cambria stated that AFF represents "a group of very influential producers and manufacturers" who "drive the rest of the industry."

Taken together, these comments are great news for .XXX opponents, and here is why. The success of ICM Registry's sponsored application for the .XXX TLD was dependent upon convincing ICANN that ICM had the support of the leading adult entertainment companies. As a part of the application process, ICANN was led to believe, perhaps truthfully, by ICM and others that three of Cambria's most influential clients — Vivid, Hustler and AVN — supported the application.

This was made quite clear in many ways, including comments made by Greg Dumas on March 14, 2004, when he wrote on the ICANN public comment page: "I have personally met with many of the leaders in the online adult community from around the world... from *** in Curacao... to *** in the U.K.... to Hustler, Vivid, AVN and many, many more have all demonstrated their support for this application."

Hustler has since taken a publicly neutral stand regarding .XXX, but neither of the others has refuted Dumas' claims. Still, if Cambria meant what he said — that he was testifying on behalf of the largest companies in the industry and that he opposes .XXX — then we must take from that they too oppose .XXX, and that is good news with respect to both future .XXX legislation and ICM Registry's current effort. In short, ICANN must reconsider the ICM Registry application in light of this clarification by Cambria.

If, however, no opposition to dot XXX by the Big 3 were forthcoming, then one would have to wonder on behalf of whom Cambria really was testifying, and what the meaning of his opposition to .XXX is really all about. But I am confident that imminent moves by Congress, combined with the Cambria testimony, will inspire these companies to come to their senses regarding a bad idea that will not work, and we will finally be able to start working toward presenting a united front regarding important issues that once divided us.

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More Articles

opinion

Key Strategies for Adapting to Stricter PCI Compliance Standards

When it comes to PCI compliance, the days of simply filling out some paperwork and answering a few questions are gone. A casual approach is just not viable anymore.

Jonathan Corona ·
opinion

How to Maximize Value From Your Payment Processing Fees

Regulatory requirements are putting more and more pressure on the adult industry. To stay compliant, merchants need tools that help with content moderation, age verification and fraud solutions. Unfortunately, the fees for those tools are hitting merchants’ bottom lines — including fees charged by payment services providers.

Cathy Beardsley ·
opinion

Understanding Sin Taxes and the Legal Roadblocks Ahead

As of this writing, a bill sits on the desk of Utah’s governor, awaiting his signature to make it state law. That bill includes a provision imposing an excise tax of 2% on adult sites operating in the state.

Corey D. Silverstein ·
profile

LoyalFans' Anastasia Pierce Bridges Creator Education, Empowerment and Ownership

Anastasia Pierce beams when she talks about her 26 years in the industry. Full of passionate energy, she clearly doesn’t just work in adult; she loves it.

Women In Adult ·
opinion

Growing Site Revenue Under Ever-Changing Compliance Rules

Over the past year, many merchants have reported earnings that were flat or even a bit down. This is due to three main factors: age verification regulations, click-to-cancel rules, and banks backing away from cross-sales due to regulatory requirements and the rollout of the Visa Acquiring Monitoring Program (VAMP).

Cathy Beardsley ·
opinion

AI Safeguards for Platform Compliance and Trust

If your platform hosts user-generated content (UGC), then you already know protecting your brand is not merely a matter of good design or strong community guidelines. It requires systems that can verify who your users are, filter what they upload and ensure your business stays on the right side of regulators, payment processors and public opinion.

Christoph Hermes ·
opinion

How to Eliminate User Redirects and Improve Checkout Retention

Running an adult site, you work hard to create traffic and make sure your funnel is optimal, with the end goal of getting users to make a purchase. Then, right at that critical moment, what do you do? You send them somewhere else. Not good.

Jonathan Corona ·
profile

Stripchat's Jessica on Building Creator Success, One Step at a Time

At most industry events, the spotlight naturally falls on the creators whose personalities light up screens and social feeds. Behind the booths, parties and perfectly timed photo ops, however, there is someone else shaping the experience.

Jackie Backman ·
opinion

Inside the OCC's Debanking Review and Its Impact on the Adult Industry

For years, adult performers, creators, producers and adjacent businesses have routinely had their access to basic financial services curtailed — not because they are inherently higher-risk customers, but because a whole category of lawful work has long been treated as unacceptable.

Corey Silverstein ·
opinion

How to Build Operational Resilience Into Your Payment Ecosystem

Over the past year, we’ve watched adult merchants weather a variety of disruptions and speedbumps. Some even lost entire revenue streams overnight — simply because they relied too heavily on a single cloud provider that suffered an outage, lacked sufficient redundancy and failover, or otherwise fell short when it came to making sure their business was protected in case of unwelcome surprises.

Cathy Beardsley ·
Show More