Home > Features > The Party's Over • Bookmark   • Newsletters   • Register Search Options


The Party's Over

The Party's Over

May 29, 2004
Text size: 
Get XBIZ News
XBIZ Research
Will virtual reality boost the paysite market?
Yes, it will soon
Yes, but in a few years
Out of 170 votes. Results based on votes submitted by members of XBIZ.net social network.

" The party's over – all that remains to be seen is who will stay to help clean up, and who will be stuck with the bill. "

I've written before about "the end of the gold rush," but today, it seems that we've gone beyond all that, and if asked for a sound bite, the quote would be "the party's over – all that remains to be seen is who will stay to help clean up, and who will be stuck with the bill."

It's not that opportunities no longer exist, it's not that money can no longer be made (even in "the same old ways"); but the meat has definitely been stripped from the bones, and all that remains on the plate of pornographic prosperity is a few crumbs and a little gristle – a far cry from the abundant feast the online adult banquet once was...

The reasons are simple and myriad: increased competition, increasing costs, lowering prices, an uncertain regulatory climate coupled with the imminent threat of renewed federal obscenity prosecutions, billing issues and credit card processing woes such as implementing the required steps needed for chargeback reduction and escalating bank fees – the list goes on and on...

While these factors encompass the day to day business concerns of adult Webmasters, there is another very serious issue that is wildly compounding these challenges; and an issue that is far harder to address: the changing nature of the porn surfer.

Today's surfer – your prospective customer – is no longer simply a new AOL user firing up his browser for the first time, typing "free porn" into Yahoo! and joining the first site that catches his interest. Although many of these folks are still coming online, they are not nearly as abundant – or naive – as those who have come before them (if you'll pardon the pun).

Today's porn surfer is more likely to have several years of experience; experience that has taught him where to click, and where not to. Experience that has taught him about TGPs and how you really don't need to pay any money in order to obtain all of the porn you could possibly want. Experience that has shown him the importance of canceling his trial within the allotted time, and the ease with which his charges can be disputed – and reversed.

This savvy consumer will not be impressed with a site made up of the same old content he's seen for free for the last half-dozen years, and since he (or she) has likely been filling their hard drive full of porn for quite some time, the demand is for something new and unique. Fulfilling this demand for fresh, exclusive and compelling content is one of those "escalating costs" the industry faces. Heck, when even TGPs are demanding unique content on listed galleries, you know the writing is on the wall for the little guy who's trying to run a legitimate operation (as opposed to simply stealing someone else's "unique" content).

A Silver Lining
While the long-term prognosis for the little guy isn't nearly as bright as it once was, there is still room for innovative products, services, and sites to make wheelbarrow's full of money. But it isn't going to be very quick, or easy. There is a bright side, however, but it's more for the consumer and not the Webmaster...

You see, the end result of "the big shakedown" in our industry will be an overall increase in the quality and professionalism of the remaining sites. More interactivity, better features, fresh, exclusive content, frequent updates, and high-end design – all of which will come together to produce top quality sites – competitive sites that will also be available for previously unheard of prices.

I hope that this week's little rant doesn't discourage you, but instead inspires you onward and upward to greatness. It had better, as the days of profiting from mediocrity in this business are just about over, and the only room remaining in the future is for those capable of erotic excellence. See you on the other side. ~ Stephen


Camming Issue: An Evolving Business

One of the most visual examples of the growing maturity and success of today’s live webcam industry is found in the emergence of professional cam studios. These facilities evolved from simple locations... More »

Camming Issue: Models vs. Affiliates

One of the most contentious conversations among cam models today involves affiliate promotions that include unauthorized photos or videos of the models. This isn’t a matter of a model’s, network’s,... More »

Camming Issue: Profits on Rise for Performers

It’s been 20 years since JenniCam rocked the infant internet with the first adult-oriented live cam shows, revealing the intimate details of this groundbreaking cam performer’s daily life —... More »
Stay informed of the latest industry developments. Get XBIZ newsletters delivered to your inbox. Subscribe today!
Enter email address:

* To manage existing subscriptions click here.

Submit your press release to
multiple news outlets with 1 click.
Subscribe to RSS news feeds or
add free content to your website.
Access XBIZ news and articles
with your mobile device.
Access the latest issues of the industry's leading trade publications in digital form. View online or download for offline viewing.


XBIZ 2017

Jan 09 - Jan 13
Hollywood, CA

XBIZ Awards 2017

Jan 12 - Jan 12
Los Angeles, CA

ANME Founders Show

Jan 14 - Jan 15
Los Angeles Marriott Burbank Airport

Everything To Do With Sex Show

Jan 20 - Jan 22
Montréal, Québec
Everyday thousands of business professionals browse XBIZ's industry directory for quality products and services. Not listed yet? Your company could be losing potential new business. Submit your company today!
Use XBIZ RSS feeds to stay informed of the latest industry developments or as a content syndication tool for your website!