Home > Features > An Arabic Edge • Bookmark   • Newsletters   • Register Search Options

FEATURE

An Arabic Edge

An Arabic Edge

April 17, 2007
Text size: 
Get XBIZ News
XBIZ Research
Will virtual reality boost the paysite market?
Yes, it will soon
  39.66%
Yes, but in a few years
  36.87%
No
  23.46%
Out of 179 votes. Results based on votes submitted by members of XBIZ.net social network.

" such emerging markets represent a fantastic opportunity for any adult webmaster "

Arabic is the native language of approximately 270m people, making it the fourth most used on the planet and the official language of 25 countries.

Like China, the current level of Internet penetration in the Middle East is around 10 percent, can be compared to the market of more developed countries a decade ago and is emerging as one of today’s hottest growth markets; with a 491 percent increase in Internet usage from 2000-2007, according to www.internetworldstats.com.

Again, as with China, your business model when selling to this market will probably need to be revised – pitching a $29.90 monthly credit card subscription to a surfer without one is wasting both his time and yours.

Furthermore, you must bear in mind that the average earnings on these countries are low. So, even if he had the means to pay you, thirty bucks to him would be prohibitively expensive.

The solution therefore is to offer such surfers access for (say) a day, by inviting them to make a simple phone call. The telephone is a device that practically all surfers have access to – not least since it effectively powers the Internet – and cellphone penetration in these countries often rivals those in the West.

Remember, thanks to the open global architecture of the web, these people already have access to your sites – so the implementation of such billing will hand you an instant new revenue stream from surfers who are visiting your sites anyway, all without any additional marketing efforts on your part.

As for niches that convert, we are finding that gay converts particular well with traffic from these countries. Despite Persian Kings historically pleasing themselves with boys; homosexuality is strictly outlawed in these countries, which might explain why online gay porn is selling so well there and our billing is highly ranked on Alexa in these countries!

Another medium to consider if you want to take this market seriously is that of satellite television which allows you to promote your product cost-effectively to all Arabic-speaking countries, all of whom can access your website(s).

Thankfully, a picture really does say more than a thousand words, so an entire translation of your tours and promotional materials in not necessarily necessary. However, when it comes to the important bit – paying you – it is imperative to communicate with such prospects in Arabic. Your phone processor should be able to provide you with tools needed to accomplish this.

With some developed countries already demonstrating signs of saturation, such emerging markets represent a fantastic opportunity for any adult webmaster wishing to fully capitalize on the global reach of the web and who is in this business for the long haul.

Money talks in every language, including Arabic.


OPINIONS & VIEWS

Expanding Your Mastermind Group Should Be a Game Plan

After a decade of selling an automation software product for managing websites, it’s been interesting to follow the trends of our customers throughout the past year. At the end of every year, we... More »

‘Anything Interactive’ Will Be in Industry’s Future

With the new year upon us, many people focus on resolutions and 92 percent of those who make them don’t succeed in keeping them. Others look towards the future. Looking back to the early years of... More »

Focusing, Again, on Tradeshow Etiquette

I’m very excited to have been asked by XBIZ World to write the third part of my ongoing series of articles on tradeshow etiquette. In Part I of the series, I discussed business cards, substance... More »
XBIZ NEWSLETTERS
Stay informed of the latest industry developments. Get XBIZ newsletters delivered to your inbox. Subscribe today!
Enter email address:

* To manage existing subscriptions click here.






POPULAR PRODUCTS & SERVICES
Submit your press release to
multiple news outlets with 1 click.
Subscribe to RSS news feeds or
add free content to your website.
Access XBIZ news and articles
with your mobile device.
Subscribe to XBIZ Premiere magazine, the industry's leading adult retail trade publications, delivering the most timely and comprehensive business news and information to producers and retailers of adult products.

UPCOMING EVENTS

Everything To Do With Sex Show

Jan 27 - Jan 29
Halifax, Nova Scotia

The European Summit

Mar 04 - Mar 07
Barcelona-Sitges, Spain

The TEA Show

Mar 05 - Mar 06
Hollywood, CA

Phoenix Forum 2017

Mar 23 - Mar 26
Tempe, Arizona
Everyday thousands of business professionals browse XBIZ's industry directory for quality products and services. Not listed yet? Your company could be losing potential new business. Submit your company today!
Use XBIZ RSS feeds to stay informed of the latest industry developments or as a content syndication tool for your website!