Home > Features > Spring Cleaning • Bookmark   • Newsletters   • Register Search Options


Spring Cleaning

Spring Cleaning

February 28, 2007
Text size: 
Get XBIZ News
XBIZ Research
Will virtual reality boost the paysite market?
Yes, it will soon
Yes, but in a few years
Out of 179 votes. Results based on votes submitted by members of XBIZ.net social network.
It’s March already? How time flies… Spring is in the air, and quite soon, housewives everywhere will launch upon a yearly chore: Spring cleaning – opening up all the rooms, airing things out, removing dust and cobwebs, and washing windows for a better view…

Shouldn’t you be doing the same for your website?

The truth of the matter is that regardless of the frequency of content updates, many sites remain stagnant after launch; relying on the infrastructure and feature set they initially offered, with few improvements in navigation, design and usability.

Often this is the result of webmasters launching properties and then quickly moving on to the next project with nary a look back. But in today’s incredibly competitive marketplace, increased revenues may be more likely to result from improvements in existing properties than from launching new ones.

It’s not necessarily an issue of totally rebuilding your site, but of addressing any of the shortcomings that could have become obvious since its launch. If you’re smart, you’ve made it easy for your customers to contact you – now’s the time to incorporate any of the suggestions they might have made, or to fix any problems they might be encountering.

What about link rot? Sites are increasingly transient these days, with URLs changing and sites closing (or re-opening under new ownership) seemingly all the time. If you haven’t been keeping your reciprocal links up to date, you might be bleeding traffic without any benefit to you. Not everyone uses automated link-bots to validate their links; now might be a good time to click around and see what you find.

There are an endless number of chores involved in spring cleaning, whether the property is real or virtual. Why not roll up your sleeves and get to work? You have only your ‘dirt’ to lose, and a clearer ‘view’ to gain.


Paysite Meetup: Catching Lightning in a Bottle

We just completed the first XBIZ.net Paysite Meetup in Prague. We caught lightning in a bottle. I first heard that expression from a friend who works in TV. He started in TV in the 1960s selling advertising,... More »

Why a Traffic Network Killed a Popular Offering

Change begets change. Nothing propagates so fast. If a man habituated to a narrow circle of cares and pleasures, out of which he seldom travels, step beyond it, though for never so brief a space, his departure... More »

Luring Cam Users With the Right Ad Format

The live cam marketplace is highly competitive filled with big-, medium- and small-sized players. So how do you stand out from the crowd to attract new users or persuade users to come back and spend their... More »
Stay informed of the latest industry developments. Get XBIZ newsletters delivered to your inbox. Subscribe today!
Enter email address:

* To manage existing subscriptions click here.

Submit your press release to
multiple news outlets with 1 click.
Subscribe to RSS news feeds or
add free content to your website.
Access XBIZ news and articles
with your mobile device.
Access the latest issues of the industry's leading trade publications in digital form. View online or download for offline viewing.


Latin America Adult Business Expo

Jul 10 - Jul 12
Cartagena, Colombia

ANME Founders Show

Jul 16 - Jul 18
Los Angeles Marriott Burbank Airport


Aug 03 - Aug 06
Montreal, Quebec

XBIZ Berlin 2017

Sep 11 - Sep 14
Berlin, Germany
Everyday thousands of business professionals browse XBIZ's industry directory for quality products and services. Not listed yet? Your company could be losing potential new business. Submit your company today!
Use XBIZ RSS feeds to stay informed of the latest industry developments or as a content syndication tool for your website!