Feature Articles
Why Strong Kink Sales Start With Education and Support
This topic might make some people uncomfortable: the kink industry has a predator problem, and it is not the one most people assume. It is not creeping in the shadows of underground dungeons or sketchy playrooms, but instead is out in the open, on your timeline, in your inbox, and within platforms and brands that have figured out that the BDSM aesthetics and lifestyle sell really well. The issue is that there is no education that follows it.
New Moon Network's Savannah Sly on Turning Lived Experience Into Advocacy
Savannah Sly is the first to admit she didn't always understand sex work. At 18, she was an art student in Boston, working part-time at a box office and, as she puts it, "broke as a joke." While looking for ways to make ends meet, she often found herself browsing Craigslist's adult ads, intrigued by the women advertising their services.
How to Safeguard Your Website Against CIPA Claims
There is a new wave of lawsuits targeting online businesses, including adult websites. These suits involve the California Invasion of Privacy Act (CIPA), and they are becoming increasingly prevalent. In fact, three different clients of my law firm were recently served or threatened with CIPA lawsuits — all in the same week.
How Retailers Can Adapt Their Strategies During a Sales Slowdown
Every economic slowdown prompts businesses to ask a challenging question: How can we survive until circumstances get better?
Creator Tips for Writing More Effective AI Prompts
If you've played around with AI as a creator, then you already know it can be unpredictable. Sometimes you get the exact results you were hoping for, and other times, the AI spits out something so generic you wonder if it even understood the assignment. The good news? More often than not, the difference comes down to the prompt.
Tips for Giving Retail Software the Context to Make Smarter Decisions
A little while back, one of our stores needed to restock a bullet, a dependable counter seller. The manager ordered six. We received 12 fishbowls, not six bullets. Twelve fishbowls.
How Clear Talent Contracts Can Save Time and Money
The adult industry has always been defined by its ability to evolve. It embraced online distribution before much of mainstream entertainment did, pioneered subscription-based business models, and continues to evolve in areas ranging from streaming to AI.
Backdoor Breakthroughs: Exploring the Latest Trends in Anal Toys
Ten years ago, anal play was seen as a niche within the pleasure industry, often hidden away or regarded as a novelty rather than a recognized part of sexual wellness. While many people were interested in exploring it, stigma, misinformation, and a lack of innovation kept it in the shadows. Now, that gap is starting to close. Research shows that anal intercourse is more common than before, with one U.S. study indicating that 36% of women and 44% of men aged 25 to 44 have tried heterosexual anal sex at some point.
How to Repurpose Every Clip for Greater Reach and Revenue
Adult content creators are often looking for ways to get more value from the time, effort, and editing that go into their content. What many don't realize is that by creating only one piece of content at a time and not repurposing it into previews and social media marketing materials, they're doing themselves a disservice.
Staci Cruse Builds on Pleasure Industry Experience to Guide Blush Sales
After 15 years in the pleasure industry, Staci Cruse has become skilled at distinguishing brands that merely talk about partnership from those that truly embed it into their operations.
Creator Tips for Keeping Fans Engaged Between Explicit Releases
Many adult creators fall into the trap of believing that the only content worth posting is explicit. While that may be what first captures a fan's attention, it's not the only thing that keeps them engaged. Fans come back for many reasons, and maintaining that connection doesn't always require nudity.
How Industry Professionals Can Normalize Sexual Wellness Through Everyday Dialogue
Every day, store owners, managers and sales associates help customers navigate products, answer questions, solve problems and find solutions that support intimacy, pleasure, confidence and overall sexual wellness.
Crimson Kitten Talks Cosplay, Chaos and Creating Community
At first, Crimson Kitten is quiet and reserved, offering thoughtful answers as she slowly reveals pieces of herself. Spend enough time exploring, however, and an entirely different world begins to emerge.
How Retail Merchandising Can Make BDSM More Accessible
For years, fetish and BDSM products have occupied a complicated space in adult retail. They are often highly recognizable, visually compelling and culturally fascinating, yet easy for retailers and brands to underestimate.
Jerkmate's Lili L. on Dropping Beats to Fuel Creator Success
Long before joining the Jerkmate team as a marketing strategist, Lili L. was the kind of person who always felt like she needed a new challenge.
How Educator Partnerships Help Retailers Serve Diverse Customer Needs
Walk into almost any adult store today, and you can feel the industry in the middle of an upgrade. On one side, you still see the familiar wall of vibrators, strokers, bondage gear and lingerie. On the other, quietly expanding, is a growing sexual wellness category.
What Mastercard's Specialty Fee Overhaul Means for Merchants
For business owners in the adult and specialty spaces, the rules have always been written in someone else’s office. The latest Mastercard changes are no exception, though there are practical ways merchants can begin preparing now.
Why AI Success in Adult Retail Starts With Understanding Daily Operations
We manage payroll across more than a dozen entities that operate on different schedules. Every pay period, someone had to log in to one portal, download reports, rename files, upload them to another system, and make sure everything matched correctly in QuickBooks.
What to Know About Content Restrictions Across Global Markets
Throughout 2025, age verification remained a major focus as merchants worked to meet the requirements of 26 U.S. states, country-specific regulations in France, the UK, and Italy, and evolving guidance from the European Commission.
Retailer Tips for Creating a More Size-Inclusive Lingerie Department
I enjoy witnessing the confidence of someone leaving a fitting room, standing a bit taller. Their shoulders are squared, a spark shines in their eyes, and they view themselves in a new light. That moment presents one of the simplest sales opportunities on the sales floor.