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Do You Have the Right Stuff?

Do You Have the Right Stuff?

November 2, 2002
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" Let's just break down the notion once and for all that it is easy to just jump online and make a ton of money. It isn't. It takes planning. "

Today, I want to cover a subject that people online just don't talk about that often. We cover the technical aspect of marketing online, but we never seem to talk about the inner aspects of being in business for yourself.

The internet has been good to me. For the last two years, I have made my full-time living off of it and will continue to do so in the coming years. Constantly people ask me exactly what should they do to create a full-time income through online marketing. Well, I end up covering product creation, web site design, search engines, free advertising avenues, and off-line advertising. One thing that never seems to come up though is, "Do you really have the "Right Stuff" to build a successful Internet Business?"

Let me ask you, "Do you have the right stuff?"

Just knowing these principles about online marketing won't do you any good if you don't have the patience and persistence to put them to use in your business. It doesn't matter if you can tell me step-by-step in detail exactly how to get top positions in the search engines if you never make an effort to actually do it. It doesn't really matter what you know...It only matters what information you use! Here are three questions that I really need to ask every reader out there who desires to be successful in their own business:

1) Are you Consistent in your Business?
Many internet marketing techniques strongly rely on you consistently following them. If you want to build a large ezine list, that means you have to spend time on it every day or every week. If you want to receive traffic at your site, you have to get out there and make deals every day...trade links, participate in online discussions, work on search engines, etc. Are you really willing to put forth the necessary effort to build a successful business? Some people aren't. Are you?

Let's just break down the notion once and for all that it is easy to just jump online and make a ton of money. It isn't. It takes planning. It takes work. It takes doing the right thing day after day. The internet is NOT "Get Rich Quick." If you are not willing to put forth some effort, then you don't need to be in this business.

2) Are you Persistent in your Business?
Do you have the patience it takes to build an internet business? Too many people have heard some of the wonder stories about almost instant success online and expected it to be like that for everyone. Let me put that notion to rest right here and now. Yes, some people have come online with just the right product at the right time and made it big rather quickly, but that in no way means they didn't take a lot of preparation to get to that point. AND it doesn't mean that this happens for everyone. Most internet marketers start out online with a little traffic and a few sales, then they aggressively and constantly apply the necessary techniques to build their business every week. Most start out part-time and build their incomes up until they make more money from the Internet than from their regular jobs.

Most marketers actually fail at first in their businesses. You don't have to be upset if you have failed (In your opinion) at your business online so far...You are in good company. Most of us have...I know I did! You are only a failure if you give up and quit after you fail. Way too many people I have spoken with blamed their failures online on the market. They went away saying the internet just doesn't work. I am here to tell you it does work.

3) Are You Willing to Learn in your Business?
Do you know it all already? Way too many people I have spoken with blamed their failures online on the market. They went away saying the internet just doesn't work. I am here to tell you it does work, if you know how to work with it. I sought out everything I could find on how to build a successful business online...You should see my shelves in my home office. You will see row after row of marketing information and internet information. Every step forward in my business has taken place because I learned another key that I could apply in my business. It didn't come all at one time. It came little by little.

If you already know it all then you are going to keep your business from growing. If you aren't willing to learn...then you will stay right where you are now! If you are not willing to be persistent, consistent, and learn in your business, then you DON'T have the "Right Stuff" to build a business. Many people don't, but I expect that since you are reading this, you are one of the people who does... If so, I want you to understand that Rome wasn't built in a day, and your web site probably won't be either. Apply these characteristics to your business and step by step you will start moving to the top.

Do YOU have the "Right Stuff" to build your Internet business?


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