Home > Features > Paid Placement: An Easy Way to Boost Visitor Volume • Bookmark   • Newsletters   • Register Search Options


Paid Placement: An Easy Way to Boost Visitor Volume

Paid Placement: An Easy Way to Boost Visitor Volume

November 23, 2012
Text size: 
View in Digital Mag
Get XBIZ News
XBIZ Research
Will virtual reality boost the paysite market?
Yes, it will soon
Yes, but in a few years
Out of 179 votes. Results based on votes submitted by members of XBIZ.net social network.

" In addition to expert guidance and resources, brokers are often the only way to receive traffic from high-profile websites. "

The ongoing decimation of many adult websites’ organic search traffic in the wake of Google’s continuing algorithm updates is causing an increase in the need to diversify the sources contributing to overall traffic plans — with simply “paying for it” being an easy, if potentially problematic, solution.

There are several basic strategies for obtaining paid placement, including dealing with individual websites yourself: buying a banner or link, or a gallery slot, or clip placement and then managing the creatives and traffic monitoring in-house. This approach cuts out the middle man and maximizes control — allowing you to choose the properties you wish to receive traffic from and under what terms. The do-it-yourself method requires a degree of skill, however, and is time consuming.

Think of it like the stock market: You could research companies and markets and buy the stocks and make the investments that you want and then hope for the best, or you can rely on an experienced broker to help guide your efforts in hopes of a bigger return.

Traffic brokers typically manage a portfolio of websites that could be either in-house properties or third-party websites relying on brokers to handle advertising sales for them, or a mixture of the two.

In addition to expert guidance and resources, brokers are often the only way to receive traffic from high-profile websites.

Taking brokerage a step further are traffic networks leveraging large visitor volumes and allowing users to both buy and sell website visitors. While some do little more than manage the exchange between buyers and sellers, others take a more innovative tack.

Pimproll is a good example of current thinking in this regard. Its HostedTube solution allows just about anyone to setup a customizable tube site in a matter of minutes and get paid for sales and ad impressions, forming a huge traffic base.

Some of the ads are from its TrafficForce program. Need targeted traffic? Set up a TrafficForce account and your ad could be displayed across countless hosted tube sites and beyond, delivering new visitors.

You can find a wide range of outlets for paid ad placement, including traffic brokers, traffic and ad networks, individual websites and more in XBIZ’ Adult Business Directory.


Cam World: A Good Grind Reaps Riches

For years, webcam modeling was taboo and considered by many as a dirty and raunchy activity. However, in today’s economy, webcam jobs are being accepted more and more by everyone across the globe.... More »

Cam World: Beauty on Point — Models Talk Tradecraft

Cam girls are the girls that are always on point — with the perfect make-up and perfect skin, the shiny hair and long nails. Given their expertise, I asked some of the girls from Studio 20 if they... More »

Cam World: Camming and Toys Go Hand in Hand

There is nothing more satisfying than pleasure, especially if it is sexual. The size or the presentation of the stimulus does not matter if the sensations and tension the body receives transform the way... More »
Stay informed of the latest industry developments. Get XBIZ newsletters delivered to your inbox. Subscribe today!
Enter email address:

* To manage existing subscriptions click here.

Submit your press release to
multiple news outlets with 1 click.
Subscribe to RSS news feeds or
add free content to your website.
Access XBIZ news and articles
with your mobile device.
Access the latest issues of the industry's leading trade publications in digital form. View online or download for offline viewing.


XBIZ.net Paysite Meetup

May 04 - May 04
Prague, Czech Republic

Eurowebtainment 2017

May 17 - May 20
Majorca, Spain

XBIZ Retreat

May 30 - Jun 03
Miami, Florida

XBIZ Miami 2017

May 30 - Jun 02
Miami, Florida
Everyday thousands of business professionals browse XBIZ's industry directory for quality products and services. Not listed yet? Your company could be losing potential new business. Submit your company today!
Use XBIZ RSS feeds to stay informed of the latest industry developments or as a content syndication tool for your website!