Home > Features > JoeD Returns to Europe • Bookmark   • Newsletters   • Register Search Options

FEATURE

JoeD Returns to Europe

JoeD Returns to Europe

September 19, 2012
Text size: 
Get XBIZ News
XBIZ Research
Will virtual reality boost the paysite market?
Yes, it will soon
  39.66%
Yes, but in a few years
  36.87%
No
  23.46%
Out of 179 votes. Results based on votes submitted by members of XBIZ.net social network.

I’ve missed the EU shows the past few years – ironic, because it all started for me at the first Eurowebtainment Berlin Show back in 2001 and I’ve always enjoyed great productivity there.  There is still immense opportunity in the European markets, especially as they come together within the Euro Zone and develop more commonality in terms of payments and financial communication.  Cultural considerations across the continent are still an important factor in your business decisions, but conversion is becoming better and easier for the Merchant and most convenient for the user. 

One of the foundations of a successful e-commerce profit model centers on the impulse purchase, and while credit card adoption continues to grow across Europe, a majority of EU users still cannot or will not use a credit card online.  Credit cards may remain the most popular payment methods for program owners, but certainly other methods have grown in popular use the last few years.  Direct Debit for one, but also all the virtual account types and cash payments.  

While credit card billing in Europe can certainly produce significant joins, revenue and profits, in a market that will grow larger that the US market in short order, less than 30% own a credit card, and even fewer surfers will actually use one for personal expenditures online - it’s just the way things are.

I’ll be at the Amsterdam and Prague shows over the next week and a half, and I love to talk about traffic and conversions by all methods possible.  You know I am generous with knowledge and contacts and an important fact to remember is that these joins are already in your current traffic.  If you offer only credit card payment these surfers are unable to pay you – and regardless of what anyone may claim - no matter what processor you are using, only a combination of billers can convert all your traffic – if you are using only one or two billers, you are unable to convert all the possible transactions in your traffic because you have surfers unable to join.

I can offer a menu of solutions for you to choose from, the best value proposition in the adult space, and tell you how best to combine billers in your cascade - If you just add these payment methods to your already existing solutions – the missing elements in your billing mix - you can significantly increase your global revenue.

I can tell you how to do it.  Write me to meet in Amsterdam and Prague and join the V3 Webmaster Access billing panel on Sunday.  Convert every possible user.  Don't let any joins escape.

Write me for details and let’s meet at the EU shows!




BUSINESS ANALYSIS

Pleasure Product E-commerce Experts Discuss Latest Trends

Adult mail order is a concept that has existed for many years. Phil Harvey famously operated a groundbreaking mail order business for adult products during the 1970s. But e-commerce has expanded the concept... More »

Adult Retailers Predict Consumer Trends for 2017

When adult e-commerce was exploding in popularity in the 2000s, some tech writers predicted that brick-and-mortar adult stores would be meeting their demise. But those obituaries were premature. E-commerce,... More »

2017 Outlook: Viewpoints of Top Industry Trends

Executives from the leading businesses of the online adult entertainment industry recently weighed in the question, “What do you see as the likely top trends that will influence the industry?”... More »
XBIZ NEWSLETTERS
Stay informed of the latest industry developments. Get XBIZ newsletters delivered to your inbox. Subscribe today!
Enter email address:

* To manage existing subscriptions click here.






POPULAR PRODUCTS & SERVICES
Submit your press release to
multiple news outlets with 1 click.
Subscribe to RSS news feeds or
add free content to your website.
Access XBIZ news and articles
with your mobile device.
Subscribe to XBIZ Premiere magazine, the industry's leading adult retail trade publications, delivering the most timely and comprehensive business news and information to producers and retailers of adult products.

UPCOMING EVENTS

The European Summit

Mar 04 - Mar 07
Barcelona-Sitges, Spain

The TEA Show

Mar 05 - Mar 06
Hollywood, CA

Phoenix Forum 2017

Mar 23 - Mar 26
Tempe, Arizona

EXXXOTICA Denver

Mar 31 - Apr 02
Denver, CO.
Everyday thousands of business professionals browse XBIZ's industry directory for quality products and services. Not listed yet? Your company could be losing potential new business. Submit your company today!
Use XBIZ RSS feeds to stay informed of the latest industry developments or as a content syndication tool for your website!