Home > Features > Rants and Ratings • Bookmark   • Newsletters   • Register Search Options

FEATURE

Rants and Ratings

Rants and Ratings

June 29, 2011
Text size: 
View in Digital Mag
Get XBIZ News
XBIZ Research
Will virtual reality boost the paysite market?
Yes, it will soon
  39.88%
Yes, but in a few years
  36.90%
No
  23.21%
Out of 168 votes. Results based on votes submitted by members of XBIZ.net social network.

" When it comes to profiting from your creative works, “artistry” and “commerce” can easily part ways. "

When it comes to profiting from your creative works, “artistry” and “commerce” can easily part ways; causing a situation where what is pleasing to the creator may find little traction amongst paying customers; resulting in another ohso-romantic “starving artist,” struggling to pay his or her bills, all the while hoping that someone will appreciate their enlightened “artistic vision” enough to pay the rent…

This applies equally truly to actors and other performers, musicians, writers, painters, photographers and anyone else trying to sell their own self created and portrayed works, including webmasters — who unlike many of their creative competitors, have an easy, measurable way of determining consumer demand for, and the popularity of, their wares.

The tools most often enabling the profound insights available to digital marketers include direct-response feedback, such as is received via email or an online contact form, visitor polling, surveys and community forums — along with social media channels — such as a corporate Facebook page and Twitter account.

Instant messaging and good-old-fashioned 1-800 numbers (and their new equivalents, such as Skype), while intrusive and frequently imposing language barriers, also provide an opportunity for creatives to better understand and serve their customers — and this includes an adult website operator tweaking its content for maximum marketability.

For example, adding an easy mechanism for website visitors to vote on your content, such as a “thumbs up,” “thumbs down,” “like,” or other button, along with commenting — and paying attention to the results — will enable your customers to help you build a better site that offers more “in demand” merchandise and boost sales.

While you may find that only a small percentage of visitors make use of these tools, those that do may be your best prospects — and best mentors.


OPINIONS & VIEWS

Finding the Right Payment Business Model

One consistency among nearly all paysite owners is that they are creatures of habit. After all, how else could someone tirelessly produce or procure similar content steadily in order to update their commercial... More »

What Payment Plan Suits Your Bottom Line

The most disappointing aspect of merchant processing is having to tell a merchant that all domestic options have been exhausted and that there isn’t a bank in the U.S. willing to open a merchant... More »

The Journey Toward Artificial Intelligence in Processing

Let’s be honest. If you’re running a company you spend most of your time trying figure out what the hell is going on. Then you spend the rest of your time — what’s left of it —... More »
XBIZ NEWSLETTERS
Stay informed of the latest industry developments. Get XBIZ newsletters delivered to your inbox. Subscribe today!
Enter email address:

* To manage existing subscriptions click here.






POPULAR PRODUCTS & SERVICES
Submit your press release to
multiple news outlets with 1 click.
Subscribe to RSS news feeds or
add free content to your website.
Access XBIZ news and articles
with your mobile device.
Subscribe to XBIZ World magazine, the industry's leading e-commerce trade publication, delivering in-depth coverage of the online, mobile and ancillary digital markets.

UPCOMING EVENTS

XBIZ 2017

Jan 09 - Jan 13
Hollywood, CA

XBIZ Awards 2017

Jan 12 - Jan 12
Los Angeles, CA

ANME Founders Show

Jan 14 - Jan 15
Los Angeles Marriott Burbank Airport

Everything To Do With Sex Show

Jan 20 - Jan 22
Montréal, Québec
Everyday thousands of business professionals browse XBIZ's industry directory for quality products and services. Not listed yet? Your company could be losing potential new business. Submit your company today!
Use XBIZ RSS feeds to stay informed of the latest industry developments or as a content syndication tool for your website!