I've read consistently that one of the most effective affordable marketing aids you can employ is a sincere testimonial from a satisfied customer, and certainly this makes rational sense. ...A third party raving about how amazing your product is, or how fantastic your services are...
If you use them, how do you get them? The most satisfied users you have are unlikely to ever send unsolicited praise...
Do you capture random remarks to use in reviews, recommendations and testimonials? Do you utilize surveys to create the basis for them? Request permission to quote their email or survey responses? Adapt their responses and send for approval?
What about pictures? Pictures are powerful...Do you create fake testimonials or are you authentic? Pictures, customer videos, emails - all these things go a long way toward establishment of trust in new prospective customers - probably more in mainstream than adult on this point ;-D
Online customers are savvy comparison shoppers these days and view everything on your site with a skeptical eye...Do you ask your users to recommend you via Twitter? How about their Facebook friends? Do they run blogs or forums? Do you link all your social sites to your homepage? Do you link your social sites to all the places your customers have given great reviews?
So much to do!
What's Current Thought on Testimonials?
Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.
More Articles
How Managing Inventory With AI Helps Retailers Stock Smarter
If you’ve ever stood in a stockroom looking at a wall of unsold merchandise, then you know this basic truth: Your inventory is an asset — until it starts gathering dust. But how do we predict what customers want? That’s the eternal retail dilemma.
A Retail Guide for Boosting Sales in the Often-Overlooked Nipple Play Category
When it comes to sex toys, one area of the body that often gets overlooked by both consumers and salespeople is the nipples. Even though human nipples are packed with nerve endings and are sensitive and responsive across genders, they frequently get ignored as a focus for pleasure products — usually simply because nipple toys are small and come in tiny packaging.
FSC's Valentine Leads Charge for Sex Worker Rights and Financial Access
Before ever stepping into a courtroom, Valentine already understood the power of presence. After all, they’ve shimmied on stages as a burlesque performer, consulted behind the scenes for creative businesses and moved through the adult industry not just as an advocate, but as a participant.
Peppermint on Finding Beauty Beyond Breast Cancer
I never thought it would happen to me. After all, I had done all the “right things” to stay healthy, so in the summer of 2020 when I felt a lump in my left breast, I was convinced it was nothing more than a cyst. At least, that’s what I kept telling myself. Yet a quiet voice inside still whispered, “But what if…?”
What Sexual Wellness Brands Can Learn From Taylor Swift
Taylor Swift is an undeniable cultural force, but her superpower isn’t just music. From surprise album drops on podcasts to billion-dollar tours, the Swiftie empire has turned into a global movement in large part thanks to effective marketing.
Frightfully Fun Ways to Boost Spooky Season Sales and Fan Interaction
Halloween is one of those magical marketing windows where fans are already primed for fun, costumes and a little mischief. For clip creators, that means October is a golden opportunity to drive engagement and boost income with seasonal promotions.
How Humor Breaks the Ice in Adult Retail
Laughter sells. That’s especially true in our industry. Where vulnerability and curiosity walk through the door together, humor can help turn hesitation into comfort.
Eva Maxim on Serving Tricks, Treats and Trans Power
Eva Maxim is fresh off a plane, running on no sleep — and still glowing. She gushes about a costume she’s planning for an upcoming photo shoot, all gold accents and attitude. She’s been scouting a location for it.
Tips for Maintaining Health and Wellness as a Livestreamer
In addition to the absolute essentials — like regular STI testing, bodily cleanliness, consent discussions and maintaining intentional boundaries — content creators who work as livestreamers must attend to a unique set of concerns.
