As recently reported in the Latin American Herald Tribune , 2008 Brazilian E-commerce results have come in at +30% compared to 2007 figures - R$ 8.2 billion ($3.59 billion USD). Referencing a study by private consulting firm E.bit, the paper reported that six percent of the population, roughly 13 million Brazilians, said they had made purchases online at least once in their lives..
Study leaders attributed the sales growth to an increase in Internet confidence among online consumers and to the increasing “professionalization” of Web-based e-commerce enterprises. Interesting to note for this region was the finding that men lagged women in Internet purchases, accounting for 49 percent of the 2008 online sales. Primary purchases by women were of books and health and beauty products, while men most often bought electronic products and computer equipment.
A very positive outlook is predicted for 2009, despite global economic upheaval, and the study expects e-commerce will grow between 20 and 25 percent during 2009 to above R$10 billion, a significant increase.
An official of the Brazilian Chamber of Electronic Commerce, stated the Internet “is still very new” in Brazil, and so “there’s a lot of room to grow” as more and more of the population comes online.
In another study released last week by Cisco Systems, Brazilian homes with broadband Internet access were pegged at 16 percent. The number of new users grew by 45.9 percent in 2008 to a total of 11.8 million lines, including both fixed and mobile Internet connections.
Plan now for this up and coming market – listen to me this time! – that means translations, billing and marketing – get ready.
Click here to mail me for sensible processing options to boost your bottom line and opportunities for branding and marketing exposure.
Click Here for Additional Help Starting or Improving Your Online Business
Brazilian E-Commerce Up 30%
Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.
More Articles
Creator Pricing Strategies to Protect Your Time and Earning Power
Let's talk about something many creators stress over: setting your rates. Tip menus, private shows, goal bars, contests — practically every number you put on the screen says something about the value of your time. Yet too many creators price from a place of fear: “What if no one tips?”
Hannah Miller on Bringing Colombian Flair to Her California Dream
Hannah Miller has mastered the art of making people look.
Creator Tips for Planning Your Content Calendar With AI
One of the most common complaints I hear from creators is: "I know I need to post more, but I never know what to post."
Retailer Tips for Making Trade Show Travel Pay Off
When sales slow, retailers understandably start looking for ways to tighten the budget. Every expense gets another look, and travel and trade show attendance can quickly end up on the list of things to cut.
BranditScan's Aerie Saunders on Fostering Creator Knowledge, Confidence and Community
Aerie Saunders is firmly in her season. When she sits down with XBIZ, a fall-scented WoodWick candle burns in the background, pumpkins decorate her desk and the first signs of spooky season are already on display. Not that Saunders waits until autumn to embrace the macabre.
Why Adaptive Pleasure Belongs Across Every Adult Retail Category
For too long, accessibility in adult retail has been treated as a side conversation. When it appears at all, it is often tucked away in a hard-to-find website category, framed as a special accommodation or treated as a medical add-on rather than a legitimate pleasure category. That approach misses the point.
What Mastercard's Scam Monitoring Program Means for Adult Merchants
Mastercard's Scam Merchant Monitoring Program (SMMP) has introduced a new, investigation-led framework that works very differently from the ratio-based chargeback programs the industry has relied on for years. It applies to card-not-present merchants globally, and Mastercard's guidance on business models warranting closer attention includes adult content and dating platforms, along with subscription services, digital goods and forex.
Why Retailers Need a Clearer Conversation About Margins
With rising manufacturing costs and living expenses, manufacturers’ suggested retail price (MSRP) no longer aligns with the actual costs of operating a business. This situation calls for a discussion about the current industry pricing landscape, potential adjustments, and how companies can make an impact.
Why the Right Merchant Category Code Matters for NSFW AI Businesses
You explained exactly what your NSFW AI business does to your payment processor and they seemed to get it. The underwriting process felt thorough and exhausting, but it was well worth it because you began processing.
WIA: Perfect Fit Brand's Cee Cee Peters on Building a Lasting Career
For much of her decades-long career in the adult products industry, Cee Cee Peters let her work speak louder than her name. While she built relationships with retailers, became a top salesperson, and watched the business evolve from a movie-dominated marketplace into today’s sexual wellness industry, Peters deliberately kept a relatively low public profile. Raising children during the rise of the internet made that decision especially important to her.
