LOS ANGELES — California Exotic Novelties’ Jack Rabbit is celebrating its new look by sponsoring White Rabbit Black Rabbit — a couture costume party with a rabbit theme.
The Social Exposure event takes places at Haus in New York City on March 18.
Susan Colvin, president and CEO of California Exotic Novelties, says, “What better way to celebrate the exciting new look of our Jack Rabbit than with a trendy party that has an entire rabbit theme? We’re proud to be a sponsor and hope everyone who attends enjoys the opportunity to meet Jack!”
The Jack Rabbit Collection features new packaging in pastel shades and four levels of sophistication—Starter, Intermediate, Advanced and Pro.
California Exotic Novelties is sponsoring the Black Rabbit White Rabbit party in anticipation of the official release of the new look of the Jack Rabbit Collection, which happens next month.
Sally Golan, founder of Social Exposure, describes the party. “Social Exposure events are renowned for their creativity and imaginative brand integration. Having California Exotic Novelties partner with us for Black Rabbit White Rabbit is a perfect combination. We’re inviting partygoers to come dressed in costume and to participate in our #RunRabbitRun chase happening on Twitter. Follow the hashtag, chose a #WhiteRabbit or #BlackRabbit team, and have a twisted-good time with us!”
Fans can also follow #MeetJack for updates about the Jack Rabbit Collection. For more information about Jack Rabbits, visit ClubCalExotics.com.