Manhunt's Parent Chooses Phil Henricks for Biz-Dev Role

Manhunt's Parent Chooses Phil Henricks for Biz-Dev Role

CAMBRIDGE, Mass. — Phil Henricks, previously Online Buddies Inc.’s marketing director from 2003 to 2008, has rejoined the company as vice president of strategy and business development.

Online Buddies is the parent company of gay adult brands Manhunt, a gay hookup site serving more than 10 million members in almost every country in the world, and Jack’d, a location-based gay dating app.

Henricks will work closely with Hector Camacho, who was named CEO of Online Buddies last month. The pair will be charged with spearheading marketing campaigns aimed at strengthening the visibility of the company’s popular brands.

Henricks left the company in 2008 to lead strategic marketing campaigns at similar gay dating platforms, most notably Gaydar and Recon. 

“Hector Camacho and Phil Henricks played important roles at Online Buddies during our early stages,” said Jonathan Crutchley, Online Buddies’ chairman. “They helped build the company from a scrappy startup to an Internet behemoth.  

“Both went on to do amazing work for other corporations, finding success and gaining valuable industry experience, the kind Online Buddies needs at this juncture. We are delighted to welcome them back.”

Camacho said: “My vision for Manhunt is to create a one-stop-shop that evolves beyond dating and hookups to additional services that keep members online. Meanwhile, Jack’d will continue to grow into an even larger community of young, gay and open-minded mavericks.”

Henricks said the pair’s challenge will be keeping up with the “ever-changing technologies while maintaining a stable and robust environment for members.”

“I look forward to working closely with Hector Camacho and the marketing team as we figure out the most seamless and efficient ways of offering our members exactly what they want,” he said. 

Copyright © 2024 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Missouri Republican Behind FOSTA-SESTA Renews Attack on OnlyFans

Rep. Ann Wagner, the Missouri Republican legislator who was the original architect of FOSTA-SESTA, has renewed her call for federal action against OnlyFans.

Idaho Legislature Passes Republican Age Verification Bill With Full Democratic Support

The Idaho legislature has passed the state’s version of the age verification bills being sponsored around the country by anti-porn religious conservative activists.

Pre-Nom Period for 2024 XBIZ Creator Awards Ends Monday

The deadline for pre-nomination entries for the 2024 XBIZ Creator Awards is Monday, March 18 at 11:59 p.m. PDT.

Rep. Alexandria Ocasio-Cortez Partners With Anti-Porn Lobby NCOSE

Democratic New York Rep. Alexandria Ocasio-Cortez issued a press statement last week prominently highlighting her partnership with religiously-inspired anti-porn lobby NCOSE, an organization that seeks to criminalize all sex work and eradicate adult content, and that has an extensive, well-documented history of championing state censorship and opposing LGBTQ+ rights.

Age Verification Trade Group Weighs In on UK Consultation

The Age Verification Providers Association (AVPA) filed earlier this month its response to U.K. media regulator Ofcom's consultation soliciting feedback on the regulation of adult websites under Part 5 of the Online Safety Act.

WIPO Rules in Favor of Clips4Sale, Orders Transfer of Infringing Website

A World Intellectual Property Organization (WIPO) panel has issued a decision ruling against a Russia-based website operator accused of infringing on intellectual property belonging to clip site Clips4Sale.

Indiana Governor Signs Controversial Age Verification Bill Into Law

Indiana’s Republican governor, Eric Holcomb, has signed into law the state’s version of the age verification bills being sponsored around the country by anti-porn religious conservative activists.

India Censors 18 Social Media Platforms as 'Obscene'

The conservative Hindu nationalist government of Narendra Modhi has blocked 18 social media platforms in India, claiming they “promoted obscenity and vulgarity under the guise of ‘creative expression.’”

ECP Marks Anniversary of Aylo Acquisition With Emphasis on Trust, Safety

Aylo and Ethical Capital Partners released statements on Thursday commemorating the first anniversary of ECP's acquisition of technology and media company Aylo, owner of a large portfolio of adult online entertainment properties.

Pornhub Blocks Access in Texas Over Age Verification

Aylo has blocked access to Pornhub in Texas as of Thursday morning, following the decision by the United States Court of Appeals for the 5th Circuit upholding the state’s controversial age verification law.

Show More