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Steven Hirsch Set for Vivid Panel at SXSW

SAN ANTONIO — Vivid Entertainment co-founder and co-CEO Steven Hirsch will speak at a panel about Vivid at the South by Southwest festival in March.

Hirsch will be joined by Vivid contract performers Hanna Hilton and Meggan Mallone. Other details of the panel have not been released.

The first South by Southwest Music Conference and Festival (SXSW) was held in 1987 in Austin, Texas, for local musicians to reach out to the rest of the world, and bring them to Austin to do business. The music event has grown from 700 registrants in 1987 to nearly 12,000 registrants. In 1994, SXSW added a film and interactive component to accommodate these growth industries, and SXSW Film and SXSW Interactive events now attract approximately 11,000 registrants annually.

SXSW's original goal was to create an event that would act as a tool for creative people and the companies they work with to develop their careers, to bring together people from a wide area to meet and share ideas.

Hirsch's panel is scheduled for March 17. For more information, visit SXSW.com.

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