Jimmyjane Products Launch at Sephora Stores in France, Italy
SAN FRANCISCO — Sexual accessory company Jimmyjane has partnered with cosmetics chain Sephora to offer select products from the company’s Wellbeing line. The products have been unveiled in more than 200 Sephora locations throughout France and Italy.
The Sephora chain carries over 250 brands of popular items that include makeup, skin care, fragrance, bath, hair products and beauty accessories, including Sephora's own moderately-priced private label. The chain targets a fairly upscale market of affluent customers in all age groups.
"Sephora and Jimmyjane are a natural fit," said Ethan Imboden, Jimmyjane’s founder and creative director. "Customers rely on Sephora to bring them the best products available, so we’re pleased to be a part of their carefully selected offering."
Nestled amongst mainstream products from Calvin Klein, Chanel, Ralph Lauren and Dior will be Jimmyjane’s Afterglow Natural Massage Candles. which can be used as massage oil once the wax has melted. Sephora will offer three scents — bourbon, fig leaf and pink lotus.
Another massage-themed product is the Beyond Massage Lotion infused with natural botanical ingredients and fragrant essential oils available in cooling, warming and euphoric.
As a follow-up, the store will carry Contour Ceramic Massage Stones which offer a modern take on traditional hot stone massage, available in two distinctive shapes, Contour M and Contour I.