Home > News > Njoy's 'Eleven' Set for May Release • Bookmark   • Newsletters   • Register Search Options

NEWS STORY

Njoy's 'Eleven' Set for May Release

Njoy's 'Eleven' Set for May Release
Get XBIZ News
XBIZ Research
Will virtual reality boost the paysite market?
Yes, it will soon
  40.12%
Yes, but in a few years
  37.21%
No
  22.67%
Out of 172 votes. Results based on votes submitted by members of XBIZ.net social network.
Apr 17, 2008 12:00 PM PDT    Text size: 
PROVIDENCE, R.I. — High-end sex products manufacturer Njoy has announced a May release for the "Eleven," a 2-3/4 pound, 11-inch stainless steel dildo with sculpted heads at both ends.

"Being that our regular line is solid steel, we didn't want to go overboard with the weight," Njoy co-founder Greg DeLong told XBIZ. "But some people wanted bigger pieces. We figured 'If we're going to make a big piece, let's make a big piece.' Our other pieces, the Fun Wand and the Pure Wand, are for precise massage of the G-spot and prostate. The Eleven is more for penetration."

The Njoy Eleven is made from three pieces of stainless steel welded together. The welds are ground out and the entire piece is polished.

"It's about half the weight it would be if it were solid, but it's thick enough. It's not going to dent," DeLong said. "In use, the weight is supported by your body, so it's a benefit. It adds a sense of presence that you don't get from a lightweight rubber or plastic toy."

The Eleven will be available in stores in late May, with a MSRP of $300 in the U.S. It comes packaged in a premium grade leather bag with a magnet closure.

"It's manufactured to the same quality standards as a high-end leather purse," DeLong said. "Premium top-grade leather, concealed magnet closures, lined with pink twill. Our standard boxes are meant to be something you keep; we've never done disposable packaging. A box for the Eleven would be so big, and so cumbersome, that we decided to do something different. This case will be the finest sex toy packaging ever made, and it's a part of the product. Make it a little bigger and put on a shoulder strap, we could sell it as a handbag."

For more information, visit NjoyToys.com.

More ways to get XBIZ News:  RSS Feeds  |  E-Newsletters  |  Desktop Widget  |  Mobile
Looking for porn star news and behind-the-scene videos? Check out XFANZ.com !

BUSINESS ANALYSIS

Camming Issue: Studio 20 Snapshot

As one of camming’s most vibrant capitals, Romania boasts a bevy of beautiful and talented models, along with an advanced technological infrastructure and professional cam studios that support this... More »

Camming Issue: An Evolving Business

One of the most visual examples of the growing maturity and success of today’s live webcam industry is found in the emergence of professional cam studios. These facilities evolved from simple locations... More »

Camming Issue: Models vs. Affiliates

One of the most contentious conversations among cam models today involves affiliate promotions that include unauthorized photos or videos of the models. This isn’t a matter of a model’s, network’s,... More »
XBIZ NEWSLETTERS
Stay informed of the latest industry developments. Get XBIZ newsletters delivered to your inbox. Subscribe today!
Enter email address:

* To manage existing subscriptions click here.






POPULAR PRODUCTS & SERVICES
Submit your press release to
multiple news outlets with 1 click.
Subscribe to RSS news feeds or
add free content to your website.
Access XBIZ news and articles
with your mobile device.
Subscribe to XBIZ World magazine, the industry's leading e-commerce trade publication, delivering in-depth coverage of the online, mobile and ancillary digital markets.

UPCOMING EVENTS

XBIZ 2017

Jan 09 - Jan 13
Hollywood, CA

XBIZ Awards 2017

Jan 12 - Jan 12
Los Angeles, CA

ANME Founders Show

Jan 14 - Jan 15
Los Angeles Marriott Burbank Airport

Everything To Do With Sex Show

Jan 20 - Jan 22
Montréal, Québec
Everyday thousands of business professionals browse XBIZ's industry directory for quality products and services. Not listed yet? Your company could be losing potential new business. Submit your company today!
Use XBIZ RSS feeds to stay informed of the latest industry developments or as a content syndication tool for your website!