Girls Gone Wild Gets a Print Edition

Rhett Pardon
SANTA MONICA, Calif. — The Girls Gone Wild franchise plans a new product to add to its portfolio: Girls Gone Wild Magazine.

The four-color print publication based on the pop-culture video phenomenon, “Girls Gone Wild” videos, will start out as a bimonthly and debut April 15.

Girls Gone Wild Magazine editors plan pictorials and content featuring the company’s tours and events. The magazine also plans a DVD outsert with every issue.

"Girls Gone Wild Magazine is sure to be a hot commodity and a great seller, and we look forward to seeing its growth on the newsstands," said Dennis F. Porti, an executive who represents Curtis Circulation Company, which plans on distributing the magazine throughout U.S. and Canada.

Porti said that magazine, which will retail at $9.99, will be distributed wherever Playboy and Penthouse is sold.

Its target demographic is “influencers, 18-35,” GGW Brands officials said.

Curtis Circulation claims to be the leading national distributor of magazines, with retail sales exceeding $1.7 billion per year. Its share of the single-copy marketplace for North American publications is 36 percent.

Santa Monica, Calif.-based GGW Brands Inc. is owned by founder Joe Francis, who resides at the Washoe County Sheriff Detention Facility in Reno, Nev., where he has been held without bail on tax evasion charges. He has been there since April.

GGW Brands markets the “Girls Gone Wild” video series, which has more than 400 titles.

Related: