Friday, Jul 20, 2007    Text size: 

“You see sites that say that they’re ‘muscle,’ but they’re not really — they’re not big muscle guys,” MyMuscleCash.com owner Thorsten told XBIZ. “And there is a market so we’re trying to bring younger, real muscle guys, competitive guys. I don’t see a lot of these sites; there are some, but not that many.”

MuscleNiklasXXX.com caters to the “straight-for-gay” niche, with 20 year-old European body-builder Niklas featured in amateur content with his girlfriend. There also is nonsex content of Niklas boxing and wrestling with other bodybuilder friends.

“The special thing about this site is that it’s real amateur, not like pretend amateur,” Thorsten said. He’s really involved in this website. He’s doing a lot of content himself. I don’t know of any website out there that’s like this.”

SixFootGuy.com features an athletic African-American model from Florida in a variety of modeling poses and solo content.

MusclesInMotion.net is a nonadult website with young, competitive bodybuilders featured in photos and video content that includes workout, posing, competition and lifestyle.

“We have some hosted galleries and downloadable content for their members area,” Thorsten said.

He said also that the sites have broad appeal for the gay market, "for women" areas, dating sites and nonadult blog traffic.

The MyMuscleCash.com affiliate program is run on EpochStats and offers a variety of marketing tools from banners and hosted galleries to free content and campaign tracking.