I.Broadcast Taps 110 Media Group for Sales, Distribution

Rhett Pardon
MELVILLE, N.Y. — Adult content provider i.Broadcast has chosen 110 Media Group Inc. to provide sales and distribution for the company.

Newcastle, Wash.-based i.Broadcast, which operates XXXMediaGroup.com, has provided content for webmasters since 1996 but has has relied almost exclusively on partner referrals for new business, 110 Media Group's CEO Ray Barton told XBiz.

"I.Broadcast's services have a history of success,” 110 Media Group's CEO Ray Barton said. “It makes perfect sense for us to take an active role to distribute i.Broadcast's product to the target market we are going after ourselves."

Terms of the deal were not disclosed.

The i.Broadcast product line contains streaming video content in a variety of niches, from straight to gay to hardcore gonzo. I.Broadcast offers webmaster packages of nearly 100,000 channels of streaming video organized in website plug-ins.

Melville, N.Y.-based 110 Media Group also offers content, including Brazilian-based video content and DVDs.

The publicly held company, formerly known as Dominix Inc., has in-house sales team and also owns Jade Entertainment Group Inc., which hosts AskJade.com, a specialty search engine for the adult entertainment industry.

Jade Entertainment also produces Redfire Video DVDs, available at RedFireVideo.com. The company said in April that it plans 50 releases a year.

Earlier this month, 110 Media Group announced it would handle online efforts for Toronto-based NWWL Productions Inc.’s Carmen Electra's Naked Women's Wrestling League venture, which is shaping up for its September debut.