BROOMFIELD, Colo. — Pleasure products distributor Eldorado Trading Company has struck a distribution agreement with Lovehoney to offer U.S. retailers the Coco de Mer Pleasure Collection line, which comprises finely crafted sex toys, massage candles and oils.
The Coco de Mer Pleasure Collection was created in partnership with the London-based designer lingerie boutique of the same name.
Each of the products in the luxury line are wrapped in award-winning packaging that features Coco de Mer’s signature heritage prints. Coco de Mer received the Design and Art Direction (D&AD) Yellow Pencil Award for its packaging.
“The Coco de Mer collection is a great fit for retailers seeking an exclusive high-end brand and the Emmeline Pleasure Wand, featured in the new ‘Fifty Shades Freed’ movie, is already in line for being a bestseller,” said Sabrina Earnshaw, Lovehoney’s sales manager. “We are delighted to be partnering with Eldorado as one of our exclusive distributors of Coco de Mer in the U.S.”
Each toy in the collection has been carefully created and named after the world’s most famous femme fatales and female revolutionaries.
The Georgiana G-Spot Vibrator was named after Georgiana Cavendish, Duchess of Devonshire, notorious for her whirlwind love affairs. The Emmeline Pleasure Wand honors Emmeline Pankhurst, the fearless leader of the British suffragette movement and is featured in the new ‘Fifty Shades Freed’ movie.
“What makes the Coco de Mer Pleasure Collection truly unique is the thought they put into it by connecting each toy with a powerful woman in history,” said Dennis Jones, Eldorado’s senior buyer. “Not to mention the range has beautiful eye-catching packaging that will look great in store and the products are of great quality.
“This is a strong option for stores looking to add high-end products to their offerings.”