Carl Prent Joins EDC Wholesale

Carl Prent Joins EDC Wholesale
Melissa Santana

VEENDAM, The Netherlands — Industry veteran Carl Prent has joined the EDC Wholesale sales team.

According to the company, Prent brings over 25 years of experience and industry knowledge to the young wholesaler. In his new role, he will support retailers in Eastern Europe and the German-speaking countries.

“Carl has many years of experience in the adult industry, he knows many people as he spent his career personally visiting retailers throughout Europe,” said CEO Eric Idema. “His personal relationship with the retailers is of high value to our company, and we are very excited Carl wanted to join EDC Wholesale. His cheerful personality will be a great asset to the young team, who can learn a lot from Carl’s experience and Carl can learn from our modern way of working.”

Carl Prent will be responsible for visiting retailers to help grow their business with EDC Wholesale. He will make his debut next week at eroFame to meet with visitors of the trade convention. EDC Wholesale will be available at booth #154. 

“I think it will be a challenge to be working at a modern company and to work with the young team,” Prent said. “The age difference is sometimes more than 40 years! But I see it as a positive challenge, the company is progressive online and on social media. I have great respect for Eric and the way he developed the company from his attic to a major logistic center.

"He is an inspiring person, very creative and always full of idea," he added. "I’m also excited to be working with Andre Visser (international sales director) again, we have been colleagues for a long time. I used to mentor him into the sales and now Andre gets to teach me about the modern way of working at EDC Wholesale.”

For more information, visit EDCWholesale.com.

Related: