Home > News > Lovehoney Reports Success 'Down Under' at Adultex • Bookmark   • Newsletters   • Register Search Options


Lovehoney Reports Success 'Down Under' at Adultex

Lovehoney Reports Success 'Down Under' at Adultex
Get XBIZ News
XBIZ Research
Will virtual reality boost the paysite market?
Yes, it will soon
Yes, but in a few years
Out of 179 votes. Results based on votes submitted by members of XBIZ.net social network.
May 15, 2017 4:29 AM PDT    Text size: 

LOS ANGELES — Lovehoney’s trade sales executive Jade Bawa has just returned from Australia, where she reports a successful visit with customers and retailers at Adultex, known as the largest gathering of adult industry manufacturers and retailers in the southern hemisphere.

Held by Calvista, Australia’s largest adult wholesale distributor, the three-day trade show took place from April 26-28, showcasing the latest innovations in sexual pleasure and wellness products.

At the event, Lovehoney showcased the “Motörhead — The Official Pleasure Collection,” “Mötley Crüe — The Official Pleasure Collection,” ‘Fifty Shades Darker — The Official Pleasure Collection,” tokidoki x Lovehoney Pleasure Collection ranges, and Sqweel.

Supporting eye-catching point-of-sale creatives were also on display to show customers the marketing support that Lovehoney offers, including a new “Fifty Shades Darker” acrylic display shelf and tokidoki x Lovehoney slat wall graphics.

Bawa said visitors to the stand were particularly taken by the tokidoki x Lovehoney Pleasure Collection, notably the effervescent tokidoki x Lovehoney bullets and striking POS. Customers were also rocked by the Motörhead vibrators, with many fans of the band admiring the line-up of pleasure products.

“We are so pleased with the outcome of the show, the turnout was fantastic and it was great to chat to existing and potential customers,” Bawa said. “The response to tokidoki x Lovehoney was phenomenal, people loved the vibrancy of the products!”  

“It was great to see so many retailers interested in all the wonderful brands that Lovehoney stocks,” Calvista’s General Manager Roger Sheldon-Collins exclaimed, “especially tokidoki and Lovehoney’s Official Pleasure Collection, as both these brands stood out to not only customers but us too!”

For more information, email jade.bawa@lovehoney.co.uk.

More ways to get XBIZ News:  RSS Feeds  |  E-Newsletters  |  Desktop Widget  |  Mobile
Looking for porn star news and behind-the-scene videos? Check out XFANZ.com !


Data Privacy Is Tightening Up in the E.U.

Have you begun preparing for GDPR? If you are like most, you haven’t even heard of GDPR, but also if you are like most, it is going to affect your business, starting May 25, 2018. The GDPR, or General... More »

Preventing Legal Problems Before They Start

Dentists typically recommend that a person’s teeth be cleaned every six months and that oral X-rays be taken at least once every year. Internists recommend that a person receive a physical examination... More »

Could Adult Content Be Banned?

Earlier this month, I met with the Free Speech Coalition’s board of directors for our annual review. Despite the headwinds our industry faces, politically and economically, we are, as an organization,... More »
Stay informed of the latest industry developments. Get XBIZ newsletters delivered to your inbox. Subscribe today!
Enter email address:

* To manage existing subscriptions click here.

Submit your press release to
multiple news outlets with 1 click.
Subscribe to RSS news feeds or
add free content to your website.
Access XBIZ news and articles
with your mobile device.
Subscribe to XBIZ World magazine, the industry's leading e-commerce trade publication, delivering in-depth coverage of the online, mobile and ancillary digital markets.


Latin America Adult Business Expo

Jul 10 - Jul 12
Cartagena, Colombia

ANME Founders Show

Jul 16 - Jul 18
Los Angeles Marriott Burbank Airport


Aug 03 - Aug 06
Montreal, Quebec

XBIZ Berlin 2017

Sep 11 - Sep 14
Berlin, Germany
Everyday thousands of business professionals browse XBIZ's industry directory for quality products and services. Not listed yet? Your company could be losing potential new business. Submit your company today!
Use XBIZ RSS feeds to stay informed of the latest industry developments or as a content syndication tool for your website!