LOS ANGELES — Online sex toy distributor SexToy.com was recently selected to join the Google Trusted Stores program, according to its founder, “Sex Toy Dave” Levine.
"We have endeavored to raise adult products from its status as risky and X-rated to become viewed as safe with a mainstream acceptance,” Levine said. “We are excited about trust from Google as another step in that direction."
To help shoppers identify online merchants that offer a great shopping experience, the Google Trusted Store badge is awarded to e-commerce sites that demonstrate a track record of on-time shipping and excellent customer service.
As an added benefit, when a shopper makes a purchase at a Google Trusted Store, they have the option to select free purchase protection from Google. Then in the unlikely event of an issue with their purchase, they can request Google’s help, and Google will work with SexToy.com and the customer to address the issue.
As part of this, Google offers up to $1,000 lifetime purchase protection for eligible purchases.
Google Trusted Stores is free, both for shoppers and for online stores. The program helps online stores like SexToy.com attract new customers, increase sales and differentiate themselves by showing off their excellent service via the badge on their websites.
When visiting the SexToy.com website, shoppers will see a Google Trusted Store badge and can click on it for more information.
Levine has operated SexToy.com, the retail component of CNV.com Inc., since 1995.