BRUNSWICK, Germany — Slimspots have announced the release of Backoffer AdSpace, a new traffic monetization tool.
A spokesperson for Slimspots said, “What’s a lost user? In this case, it’s a certain user who comes to your website and immediately leaves it again. This can have several reasons like low performance on loading the site, the content doesn’t match what the user expected by the SERPs, or maybe it was just a click by mistake. Normally, those users would go back to Google or any other link they visited before on the same browser. This is the point where our Backoffer AdSpace is playing out to (your) benefit.”
If Backoffer AdSpace is placed at the top of a website, Slimspots said, and users want to leave the site, the tool will encourage them to stay.
“Under references like geo, connection, device and several other aspects, Slimspots is showing your user the best converting offer according to his info and (will) make him convert,” a Slimspots spokesperson said. “So with AdSpace, you have a great opportunity to turn a lost user into cash.”