LOS ANGELES — CalExotics says ANME attendees can expect to see its new “clean and polished look,” which includes a makeover of the company’s website.
CalExotics says that the reveal is an extension of its ongoing branding initiatives.
Susan Colvin, founder, and CEO of CalExotics says, “Our focus is on creating a brand that resonates with today’s savvy consumers. This brings fun, quality sexual health and wellness products together to create a better user experience from start to finish.”
The new site, which will officially launch later this year, will be a resource for industry professionals and a way to better connect consumers to viable retail outlets, the company says.
CalExotics will also be showcasing its newest products, including several brand new collections, including Mini Marvels. The collection of massagers is discreet, easy to operate and come at an affordable price point.
ANME attendees can also expect to see some of CalExotics best-selling products with an updated, more streamlined look. CalExotics’ products have been grouped into various collections to ease in merchandising and selling. Couple’s Enhancers, Anal, Water Systems, Rings and others will be on display, showcasing their new look.
“Our focus is on creating the best quality products, which provide an exceptional experience every time. With our branding efforts and new product selection, our focus is set, and we are excited to unveil our efforts to ANME attendees,” says Jackie White, executive vice president of CalExotics.