LOS ANGELES — CalExotics today said it expanded its female-centric collection of intimate pumps.
Three new styles were added to expand the pleasure products maker’s collection of Clitoral Pumps, which are “designed for women by women” to provide total feminine arousal.
“Female pumping is an expanding market, with more and more women interested in this type of stimulation,” said Susan Colvin, founder and CEO of CalExotics. “We’ve found that most users want to control their pleasure, they find this empowering. With Clitoral Pumps, users are given this and more.”
The Advanced Butterfly Clitoral Pump is an intimate pump that offers a unique experience from the 50 intimate ticklers within the silicone pump, along with four intense speeds of vibration.
The Intimate Pump is a full body pump with a unique design that offers superior suction for increased sensitivity.
The Automatic Intimate Pump comes in the same great design with fully automatic controls. The hand held controller allows the pump to be operated with ease, including an on/off button, quick-air release button and LED display that measures the PSI inside the cylinder.
The entire collection now offers an updated, streamlined look with new packaging, said Jackie White, CalExotics executive vice president.
“Clitoral Pumps look amazing with its new packaging,” White said. “The stark white really jumps out at you and has you taking a closer look at the products. This helps retailers get one step closer to making the sale.”
CalExotics also offers marketing support tools for retailers who carry CalExotics products.
For brick-and-mortar retailers, the company offers visual merchandis ing plans, signage, shelving and more. For online retailers, the company offers detailed product information, extensive product images, demonstration videos and more.
CalExotics, and its sister company JOPEN, have also come together to help educate industry professionals with the CalExotics Institute. This e-learning platform offers product training, general sales training and sexual health and wellness content.
To gain access to CalExotics marketing support tools, visit CalExotics.com or contact the company directly. To sign-up for the CalExotics Institute, click here.