Home > News > CalExotics Debuts New Products, Branding at ANME • Bookmark   • Newsletters   • Register Search Options

NEWS STORY

CalExotics Debuts New Products, Branding at ANME

CalExotics Debuts New Products, Branding at ANME
Get XBIZ News
XBIZ Research
Will virtual reality boost the paysite market?
Yes, it will soon
  39.66%
Yes, but in a few years
  36.87%
No
  23.46%
Out of 179 votes. Results based on votes submitted by members of XBIZ.net social network.
Jul 20, 2015 2:44 PM PDT    Text size: 

LOS ANGELES — CalExotics presented new products, debuted its new logo and its new online education portal at the July ANME Show.

Susan Colvin, president and CEO of CalExotics, explains, “The positive response to our rebranding and new products was overwhelming on all levels.”

The new logo was front and center at the CalExotics booth. The company also had new artistic elements on display. Retail signage, wall skins and displays were featured throughout the booth.
CalExotics unveiled new collections and products at the show, including kits and pumps that were focal points at the booth. His, Hers and Ours Kits were displayed and feature complementary products. The CalExotics Pumps is a cohesive assortment of male pumping products divided into categories to simplify shopping and merchandising.

Some best-selling collections were also enhanced for the July release. Silhouette, a collection of body forming massagers made of premium Silicone that are USB rechargeable and waterproof, now feature five new styles — massagers, a remote controlled stimulator and a bendable stimulator. The Special Edition Butterfly Kiss and Bunny Kiss are new additions to the Kiss collection; made of white silicone with gold accents and packaged in a 3D clamshell.

New releases also included products from Apollo, COLT, Dr. Joel, Pocket Exotics, Power Play, Shane’s World and Vivid Raw were also on display.

Jackie White, vice president of CalExotics, says, “As I took customers around the booth they were impressed by our newest selections, things were cohesive, easy to navigate and fun. This was our best show yet.”

As part of CalExotics ongoing effort to train sales professionals, the company launched a co-branded online learning platform, CalExotics Institute, with its sister company JOPEN. The educational tool was demonstrated throughout the show, giving attendees an in-depth look at the course catalog.

CalExotics Institute brings educational segments combined with tests that allow sales professionals from the pleasure products industry to familiarize themselves on the newest products from CalExotics and JOPEN, along with the latest sales techniques.

Lupe Martinez, international account manager for CalExotics, says, “Everyone loved the CalExotics Institute. It is easy to use and is the perfect way to educate employees about our products. I’ve never seen retailers so excited about a new tool.”

More ways to get XBIZ News:  RSS Feeds  |  E-Newsletters  |  Desktop Widget  |  Mobile
Looking for porn star news and behind-the-scene videos? Check out XFANZ.com !

EDUCATIONAL FEATURES

Cam World: A Good Grind Reaps Riches

For years, webcam modeling was taboo and considered by many as a dirty and raunchy activity. However, in today’s economy, webcam jobs are being accepted more and more by everyone across the globe.... More »

Cam World: Beauty on Point — Models Talk Tradecraft

Cam girls are the girls that are always on point — with the perfect make-up and perfect skin, the shiny hair and long nails. Given their expertise, I asked some of the girls from Studio 20 if they... More »

Cam World: Camming and Toys Go Hand in Hand

There is nothing more satisfying than pleasure, especially if it is sexual. The size or the presentation of the stimulus does not matter if the sensations and tension the body receives transform the way... More »
XBIZ NEWSLETTERS
Stay informed of the latest industry developments. Get XBIZ newsletters delivered to your inbox. Subscribe today!
Enter email address:

* To manage existing subscriptions click here.






POPULAR PRODUCTS & SERVICES
Submit your press release to
multiple news outlets with 1 click.
Subscribe to RSS news feeds or
add free content to your website.
Access XBIZ news and articles
with your mobile device.
Access the latest issues of the industry's leading trade publications in digital form. View online or download for offline viewing.

UPCOMING EVENTS

XBIZ.net Paysite Meetup

May 04 - May 04
Prague, Czech Republic

Eurowebtainment 2017

May 17 - May 20
Majorca, Spain

XBIZ Retreat

May 30 - Jun 03
Miami, Florida

XBIZ Miami 2017

May 30 - Jun 02
Miami, Florida
Everyday thousands of business professionals browse XBIZ's industry directory for quality products and services. Not listed yet? Your company could be losing potential new business. Submit your company today!
Use XBIZ RSS feeds to stay informed of the latest industry developments or as a content syndication tool for your website!