Empowered Products Debuts PINK TV Commercial

Empowered Products Debuts PINK TV Commercial
Ariana Rodriguez

LAS VEGAS — Empowered Products, manufacturer of PINK and Gun Oil personal lubricants, debuted its first television and web commercial for its PINK brand.

To view the commercial, click here.

According to the company, the new "Breakfast in Bed Good" commercial for PINK builds on the brand’s success with its first-ever commercial for Gun Oil, which debuted Valentine's Day 2014.

“The new PINK commercial depicts the afterglow of an extraordinary night experienced by a couple whose love-making was accentuated by use of PINK intimate lubricants,” the company said. “It shows the husband preparing a heart-shaped pancake breakfast in bed for his sleepy, yet satisfied wife. The tagline: ‘Sex So Good, It's Breakfast in Bed Good’ tells the whole story.”

The background music is a 1967 track called "I Love You More" performed by Harlem vocal group Lee Williams & the Cymbals, music by Ronald McCoy and published by Sanavan Music Co.

The PINK commercial was created by director Bert Pare, who has handled video production for tours by Lady Gaga and Rihanna. Executive Producers were Mark Olson, vice president of sales and marketing for Empowered Products, and Sonja Johansen of Shoot to Kill Media in Las Vegas. The commercial was shot in the Vantage Luxury Lofts in Henderson, Nev.

Related: