Correspondent Lily Kwan is leading the network’s “Raw Talent” search, which will conclude by early February.
Kwan is in Los Angeles to lead PR efforts for the search. The London-based journalist also plans on reporting today from Hollywood — where she will eventually strip — the first Naked News trip to Southern California since 2004.
With the search, finalists will be flown to New York for media exposure, and the winner will be offered a full-time contract at the Toronto-based Internet and cable network.
“The contest is based on personality, presentation, stage presence, poise, beauty and appeal,” Naked News CEO David Warga told XBIZ. “Contestants will be judged by local radio personalities to determine a finalist from each region.”
Warga said that its Internet segment has reached more than 3 million subscription-paid viewers.
Naked News began in 1999 as an Internet phenomenon. The subscription website features news anchors stripping or fully nude as they broadcast the day’s headlines. “Naked News TV” is an offshoot pay-per-view or subscription service. Naked News clips are available on mobile devices through Amp’d mobile in the U.S.