SAN FRANCISCO – Jimmyjane has added Meredith Davis to its team as resident sex educator and social media manager.
According to the company, Davis’ addition to the team allows Jimmyjane to continue its mission to go beyond products and education to inspire an expanded understanding of sexuality.
Leveraging her research background in Human Sexuality, Davis will contribute to all areas of the business, the company says. In addition to direct-to-consumer programs, she will develop platforms for sexual education, in partnership with Jimmyjane’s retail partners. As the Social Media Manager, Davis will communicate directly with the public, answering questions on sexuality and providing commentary on recent trends, studies and research.
Davis received her B.A. in Human Sexuality and Psychology from Indiana University where she spent more than four years conducting sex research. She developed the first undergraduate program in Human Sexuality at Indiana University that focused on sex research. Under the mentorship of sex researchers at the renowned Kinsey Institute and the Center for Sexual Health Promotion she conducted studies and researched a depth of topics pertaining to sexuality.
The company said Davis approached Jimmyjane looking to apply her knowledge to a business where she could impact the lives of a larger audience, and was drawn to Jimmyjane’s unique approach and commitment to creating products based on research with emphasis on body safe materials, quality designs and the customer experience.
“From the information on our packaging to statistically driven infographics, education has always been core to our brand at Jimmyjane. Meredith’s experience, passion and enthusiasm for human sexuality is unparalleled,” said Alicia Sinclair, VP of worldwide sales and business development at Jimmyjane. “She is a valuable addition to the team and our mission of bringing Pleasure to the People. She is going to be a great resource for our retailers and continue to make Jimmyjane an authority in the realm of sexuality.”