CHATSWORTH, Calif. — NS Novelties on Friday reported success at this year's Scala Playhouse Autumn Fair, held Sept. 7 and 8 in Almere, The Netherlands.
Debuting a new and expanded booth in Scala's showroom space, NS Novelties said it left a strong impression on attendees with its various pleasure product lines, packaging designs and price points. The decision for a bigger display was in direct correlation to the demand from Scala customers, the company reported.
NS Novelties and Scala/Playhouse, Europe's biggest distributor, said they were met with brisk sales of NS Novelties’ product this past year, surpassing expectations. As a result, Scala said it doubled the company's showroom space, allowing it to build a larger booth to display its growing range of products in an eye-catching, modern environment.
"Feedback was extremely enthusiastic," said Lavi Yedid, director of operations for NS Novelties. "We designed the new space to be visually enticing to customers. The booth featured testers that gave Scala’s customers the opportunity to touch, feel and understand NS Novelties’ commitment to producing quality sex toys that provide better performance, safer odorless materials, and unparalleled performance."
Among NS Novelties' new and expanded product lines on display were its bestselling Renegade line of male products, including its groundbreaking Renegade Powerhouse Pump (MSRP $70), a USB rechargeable penis pump capable of removing air continuously from its cylinder for effective results, and its new Bare Bondage Collection of transparent vinyl and nickel-free, body-safe hardware, including Ball Gag, Collar and 18'' Leash, Riding Crop, Wrist Cuffs, Ankle Cuffs, and Hogtie Restraints (MSRP: $10 - $35).
"The biggest hits of the Scala Fair for NS Novelites were the Renegade Powerhouse Pump and Bare Bondage Collection," Yedid said. "Our customers were loving the intuitive functionality of the Powerhouse Pump. There are a lot of automatic penis pumps on the market, but this is the only one on the market that is fully rechargeable. The Bare Bondage Collection pulled people into our booth. The striking presentation of the six must-have pieces merchandised together made an impression on retailers that are bored with the same old leather items. We couldn’t have been more pleased with the response to our latest collection."
To watch the Bare Bondage "Dare to be Bare" commercial, starring adult entertainment stars Scarlet Red and Bruce Venture, click here.
The Bare Bondage Collection can be found here.
The Renegade series can be seen here.