“By far the one-click option gave us the opportunity to grow,” said Shay E, vice president of marketing and business development for ImLive, which has more than 50 million registered members and 80,000 amateur webcam hosts broadcasting from their homes. The company also operates the PussyCash affiliate program.
“As of today, we are seeing a number of consumers making purchases on our sites through one-click and have been pleased with the added functionality the feature provides,” he said.
CCBill's one-click option complements the processor's newest feature release, Merchant Connect, which enables merchants to efficiently establish relationships with other companies working with CCBill. These merchants are then able to work with each other to leverage their respective membership bases to drive more revenue opportunities through one-click cross-sales.
“The idea behind Merchant Connect is to deliver an easily accessible method for opening up more revenue opportunities through relationship-based sales tools,” said Jason Kirk, vice president of product development for CCBill. “Available to any CCBill merchant, it allows businesses to find other merchants to connect with, and set up one-click cross-sales arrangements with, to ultimately simplify consumer purchases from their sites.”
Shay added: “The ease of one-click purchasing for our consumers, along with the assured security CCBill provides for their personal and financial information, makes one-clicks by far the best revenue builder for our sites. The new Merchant Connect portal makes it easier than ever for companies to work together to create cross-sale opportunities, and we are thrilled to be part of it.”
Merchant Connect is available from within the CCBill Admin Portal for any CCBill merchant, the company said. For more information, contact firstname.lastname@example.org or call (800) 510-2859.