Home > News > Q&A: Dr. Ava Cadell Discusses Sexpert.com Launch • Bookmark   • Newsletters   • Register Search Options

NEWS STORY

Q&A: Dr. Ava Cadell Discusses Sexpert.com Launch

Q&A: Dr. Ava Cadell Discusses Sexpert.com Launch
Get XBIZ News
Aug 1, 2014 10:45 AM PDT    Text size: 

LOS ANGELES – Sexpert, author and love guru Dr. Ava Cadell is gearing up to launch Sexpert.com, a media platform featuring “erotically empowering” content.

“Education is only part of what makes it empowering,” Cadell says of the site, which is set to debut this month. “It’s how you present [content.]”

Cadell told XBIZ that she and her team of sexperts are preparing a broad range of content, ranging from advice columns and videos to interactive content, on a variety of sexual taboos to empower visitors’ sexual exploration.

According to Cadell, Sexpert.com will be a departure from her Loveology University, which takes a softer approach to sex education, with edgier adult content.

In this exclusive Q&A with XBIZ, Cadell discusses what visitors can expect from Sexpert.com – a domain she’s owned for 20 years.

What is Sexpert.com?

Sexpert.com is for sexy, smart, sex-positive people that want real sex, straight up with a touch of eroticism. There are no limits, no judgment and no apologies. Just as an example – among our original videos is a weekly naked yoga series.

Will a subscription be required to access Sexpert.com content?

No subscription will be required. I want people to learn and be empowered. As a sexpert, I want to give people information that could help them get over their shame or guilt to really experience the best sex of their life, so I’m giving out a lot of free content. I think it’s good for building sexual confidence and it’s something you could do with your partner.

However, Sexpert.com will feature some paid content, such as games. I’m investing a lot of money, along with the support of advertisers, for interactive games and erotic novels that are expensive to produce. Some of my concepts include 3D models of the G-Spot and P-Spot. I’m even looking into Oculus Rift virtual reality; I don’t think it’s been used for discovering internal erogenous zones.

How does Sexpert.com complement your Loveology University?

Sexpert.com will be a lot edgier than Loveology. I don’t think there’s anything out there like it ­– it’s edgy and empowering at the same time. Some of the content currently out there can be edgy but too porny – and I have no problem with that – porn is great. But I think there’s a way of creating it and promoting it where people really do feel empowered by it.

Is education what makes Sexpert.com’s content empowering?

Education is only part of what makes it empowering – it’s how you present it. For example, masturbation – the way I present it is that masturbation can actually make you smarter. I’ll tell you how – it helps you grow brain cells when you [for example] change hands or masturbate in a different area of the house than you normally do. It creates new pathways. Swinging can help improve relationships by opening them up to new experiences. I’m taking every sexual taboo and presenting it in a very positive light. I want people to learn how powerful sex is.

Who is Sexpert.com’s target audience?

Everyone – men, women, gay, straight. I’m also a huge advocate of sex for the disabled. I have amazing content on the topic, including a video of a man – his name is Asta Philpot – that was born with major physical disabilities but he’s the nicest, coolest, sexiest man. I also have a video with a woman that’s a dear friend of mine who’s disabled and in a wheelchair after being hit by a drunk driver. She too is one of the sexiest women I’ve ever met, and she talks about how she achieves orgasms and how she has sex. It’s all about empowerment. Sex is our second basic instinct after survival, and if you try to take away that instinct, then bad things happen.

What inspired you to launch Sexpert.com?

I’m always reinventing myself and well, I’ve had the domain Sexpert.com for 20 years! And I just felt like the time was right to launch it. I think the catalyst was this big company [that I’m not sure I can reveal just yet] that I recently partnered with. It will be a great platform for doing cross-promotion.

What’s Romance Awareness Month?

I think August’s Romance Awareness Month is really great. With the world being in such turmoil these days, I think it’s important for people to think about Armageddon love, and really make romance and love a priority because you just never know what’s going to happen tomorrow. As part of Romance Awareness Month, we’re going to be promoting something every day, including excerpts from my bestselling books. Every day we’re going to be promoting love whether it’s between a couple or self love – everything to make August the sexiest month.

How can companies get involved with Sexpert.com?

I’m definitely looking for advertisers. We won’t just be doing the typical banner ads; I want to partner with companies for Sexpert.com videos. I welcome any companies to contact me and we’ll create some really amazing, hopefully viral, video advertising.

For more information, email Cadell at drava@avacadell.com.

More ways to get XBIZ News:  RSS Feeds  |  E-Newsletters  |  Desktop Widget  |  Mobile
Looking for porn star news and behind-the-scene videos? Check out XFANZ.com !

LEGAL PERSPECTIVES

Fraudulent Brazilian Trademark Registrations Running Rampant

Although you might not think often about protecting your trademark rights in Brazil, you need to — even if you don’t yet have a single Brazilian customer. Scammers are constantly looking for... More »

Visa Cracks Down on ‘Shell’ Billing Firms

There was a time not so long ago when website operators created billing companies in favorable jurisdictions, whose sole purpose was to bill customers for services provided by the operator and remit the... More »

Randazza: Trump Victory, Big Prop 60 Win

On Tuesday afternoon, I boarded a transatlantic flight. Given all of the negativity in the 2016 presidential race, I was delighted that I would be absent for the results. I found both Donald Trump and... More »
XBIZ NEWSLETTERS
Stay informed of the latest industry developments. Get XBIZ newsletters delivered to your inbox. Subscribe today!
Enter email address:

* To manage existing subscriptions click here.






POPULAR PRODUCTS & SERVICES
Submit your press release to
multiple news outlets with 1 click.
Subscribe to RSS news feeds or
add free content to your website.
Access XBIZ news and articles
with your mobile device.
Access the latest issues of the industry's leading trade publications in digital form. View online or download for offline viewing.

UPCOMING EVENTS

Everything To Do With Sex Show

Jan 27 - Jan 29
Halifax, Nova Scotia

The European Summit

Mar 04 - Mar 07
Barcelona-Sitges, Spain

The TEA Show

Mar 05 - Mar 06
Hollywood, CA

Phoenix Forum 2017

Mar 23 - Mar 26
Tempe, Arizona
Everyday thousands of business professionals browse XBIZ's industry directory for quality products and services. Not listed yet? Your company could be losing potential new business. Submit your company today!
Use XBIZ RSS feeds to stay informed of the latest industry developments or as a content syndication tool for your website!