OTTAWA — We-Vibe announced that it won two top industry awards for the We-Vibe 4 couples vibrator at the 2014 Adultex Awards in Gold Coast, Australia.
The company said that after only a few short months on the market, the product took home the “Best Pleasure Product Design” and named “Best-Selling Product” at the annual show.
“We are so grateful to be recognized for the extensive research, design and marketing we have invested in We-Vibe 4,” CEO Danny Osadca said. “We-Vibe 4 is the product of years of work with consumers, retailers and sexual health experts. We thank our retail and distribution partners, as well as Adultex, for recognizing the hard work that created such a high quality product.”
The launch of We-Vibe 4 was the kick-off to a full product line “refresh” for the brand. The company noted that three more new products have since hit the market: We-Vibe II Plus, new and improved Touch by We-Vibe, and Tango by We-Vibe solo products. All three have been improved based on extensive retailer and customer feedback, and were on display at Adultex.
We-Vibe also presented its new in-store merchandising display systems at the trade show, including a new We-Vibe tower display and new couples and solo demo displays.