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Pipedream Suggests Retailers Create an 'Alternative Material' Section

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Mar 6, 2014 3:30 PM PST    Text size: 

CHATSWORTH, Calif.— Pipedream has issued a statement urging retailers to take advantage of the growing eco-friendly movement and "go green" in their stores with a luxury wall showcasing Pipedream's customizable alternative materials Planograms for its Ceramix, Icicles and Pure Aluminium collections.

“Consumers are becoming more educated about their health and the environment, and — from food to sex toys — more aware about what goes into their bodies,” Pipedream’s resident sexpert Sabrina Dropkick said. “Pipedream has catered to this demand, offering three collections that are entirely body-safe, phthalate-free, nonporous, sterilizable, hypoallergenic, waterproof and best of all they’re the ultimate toys for temperature play."

“We have everything you need to create an incredibly profitable niche destination for any retail environment,” Visual Merchandiser Briana Honz said. “With three best-selling collections made with organic materials, completely customizable alternative materials Planograms, and complimentary signage for each line, you can easily create and maintain a gorgeous luxury profit center.”

Like all Pipedream brands, the alternative materials collections feature uniform, space-saving packaging with product images that highlight the unique elements of each product. Its Planogrammer software offers retailers comprehensive information about what needs to be done to effectively merchandise each brand and create stunning visual displays, the company says.

Pipedream Products Inc. is a leading manufacturer and distributor of gifts, gags, lotions, vibes, and novelties.

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