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Sportsheets Reports ANME Success

Sportsheets Reports ANME Success
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Jan 20, 2014 7:00 AM PST    Text size: 

HUNTINGTON BEACH, Calif. — Sportsheets has reported substantial orders for its newest additions to the Premium, Sex & Mischief, and Sex In The Shower collections, during the recent ANME Founders Show.

Among Sportsheets' new releases were the additions to the Sex In The Shower line, with marketing tools that include shelf talkers, buttons, store signs and consumer post cards and flyers that capitalize on the universal appeal of the brand. The company debuted the Sex In The Shower Suction Cup Thigh Cuffs, a Suction Cup Collar, a waterproof G-spot vibe, and a masturbation sleeve for men. "So far everyone loves our new Waterproof G-Spot Vibe with its flexible neck and winged dial for ease in turning off and on," Sportsheets Founder and CEO Tom Stewart, said.

"We had an amazing response to the Sex In The Shower display in the booth and our customers are very excited about its expansion, as well as the new marketing materials," Sportsheets President Julie Stewart, added. "ANME was a resounding success overall. In addition to the overwhelming response to our newest releases and promos, Sportsheets' recent appearance in Cosmo two months in a row was also a very hot topic."

The company noted that Sex&Mischiefs' Studded "XO" Crop was most recently recommended in Cosmopolitan magazine as the only non-vibrating pleasure products to be showcased; and in January it featured the Sportsheets' G-Spot Link.

As a special "thank you" to new and loyal customers, Sportsheets offered a total of $10,000 in prizes that included a 37-inch flat-screen TV, an iPad mini, a Tiffany bracelet and numerous product discounts.

"We had non-stop meetings during ANME and record orders were placed," Sportsheets Executive Administrator Joanne Queenin, said. "The raffle was our way of saying thank you to our customers for their support, and we're so pleased that everyone had a great time participating in the balloon raffle. Everyone wanted to pop a balloon for their chance at these incredible prizes."

The company also showcased eight new crops offering both vegan-friendly and premium leather options and a variety of intimate intensity levels. The lineup of products included three Satin and Lace Lover's Kits and the elegant Red Lace Corset strap-on. Based on best-selling lingerie colors — red, black and pink — the company said the new additions to Sportsheets Premium complement bedroom fashions.

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