SHERMAN OAKS, Calif. — Created for the man who wants to accentuate his assets, Envy intimate wear comes with a contoured pouch in front to enhance and support the male anatomy.
“Enhancement pouches accentuate the male form, as well as provide a less constrictive feel,” said Christian Savoie, Envy Menswear director of global sales and operations. “Our retail partners, and our customers specifically, are extremely pleased with how Envy fits. With the Enhancement Pocket, modern men everywhere can now look their very best, while feeling comfortable and confident.”
Male underwear with an enhancement pouch differs from traditional men’s underwear, in that it provides both room and structure for the male anatomy, rather than a flat front, which could interfere with the natural contours of the body. The ergonomic design supports the male anatomy in a natural way, while separating the package from the rest of the body. Though the initial appeal is visual, this separation also prevents sweating and sticking, which can also assist in boosting men’s confidence.
Envy styles featuring the enhancement pouch include the Logo Elastic, Low-Rise Thong; Logo Elastic, Low-Rise Trunk; and Low-Rise Thong; as well as others.
Envy recently celebrated its first anniversary in the luxury men’s intimate wear market. Envy’s 204 SKUs are currently available in the U.S., the U.K., Australia, Austria, Scandinavia, Malta and Russia, with new international partners finalizing their Envy partnership deals.
Envy encompasses most male styles and fits of underwear, including basic foundation pieces, everyday wear, sexy styles and dancewear. Featuring hot, trendy clothes for the fashion-forward man, the Envy Menswear catalog includes logo elastic, mesh, fishnet, wet look, microfiber, sport, bling, core basics and liquid metal fabrics. Envy fashions include thongs, bikinis, briefs, tanks, and trunks, as well as bareback athletic jocks and briefs.
In addition to basic colors — white, black, red — Envy also features edgy gunmetal and camo, as well as new colors like neon pink, neon blue and neon green in time for summer. Many Envy items are also available with sequin embellishments.
Catalogs, images and price sheets are available and can be sent right away by request, the company says. In addition, international distributors interested in stocking Envy may email firstname.lastname@example.org.