Home > News > Distributor Claims Another Victory in Playboy Energy Drink Battle • Bookmark   • Newsletters   • Register Search Options

NEWS STORY

Distributor Claims Another Victory in Playboy Energy Drink Battle

Distributor Claims Another Victory in Playboy Energy Drink Battle
Get XBIZ News
XBIZ Research
Will virtual reality boost the paysite market?
Yes, it will soon
  39.66%
Yes, but in a few years
  36.87%
No
  23.46%
Out of 179 votes. Results based on votes submitted by members of XBIZ.net social network.
Oct 31, 2013 8:00 AM PDT    Text size: 

CHICAGO — CirTran Corporation, the distributor of Playboy Energy drinks, claimed another victory in its battle with the entertainment giant, claiming a federal court in Illinois has reaffirmed an earlier decision to dismiss a complaint brought by Playboy Enterprises against Play Beverages, a partner of CirTran Beverages.

Playboy and CirTran have been in an ongoing legal battle over use of the Playboy trademark including the iconic rabbit head symbol.

CirTran maintained that beverage sales in 20 countries represents a large percentage of CirTran revenues and earlier this month said the Playboy-branded drink accounted for 98 percent of CirTran’s 2013-second quarter sales.

"This 'win' gives CirTran and PlayBev a 6-pack of victories in our legal battles with Playboy," Iehab J. Hawatmeh, managing partner of Play Beverages and founder, chairman and president of CirTran, said. "This result is very satisfying as we continue to grow our beverage distribution business with Playboy Energy as the flagship.”

But earlier this month, Playboy vowed to continue the fight despite a ruling last July by a Chicago judge that barred it from terminating its energy drink licensing agreement with CirTran.

Commenting on the latest development, Playboy told XBIZ, “Playboy intends to focus its efforts on the momentum that we have against Play Beverages and its principals in the pending, state-court action. The dismissal without prejudice of this federal action allows Playboy to do just that. It preserves Playboy’s full rights to get an injunction against PlayBev/CirTran and to re-file this federal action, if and when appropriate in the future."

More ways to get XBIZ News:  RSS Feeds  |  E-Newsletters  |  Desktop Widget  |  Mobile
Looking for porn star news and behind-the-scene videos? Check out XFANZ.com !

BUSINESS ANALYSIS

Retailers Forecast Consumer Trends for 2017

With the New Year barreling down upon us, retailers already are anticipating product categories to grow, and what both vendors and consumers can expect in the coming year. Promotions for 2017 and the release... More »

Sex Toy Manufacturers Offer Predictions for 2017

In 2016, it was evident that the pleasure products sector of the adult industry was thriving when Forbes Magazine quoted CalExotics President Susan Colvin as saying that it now “stands as a $15 billion... More »

Execs of 2016: Online Industry Businessmen Reveal Market Drivers

XBIZ World is pleased to present “Execs of 2016: The Year in Review” — a special showcase of the thoughts and strategies of 2016’s most influential and motivational leaders as they... More »
XBIZ NEWSLETTERS
Stay informed of the latest industry developments. Get XBIZ newsletters delivered to your inbox. Subscribe today!
Enter email address:

* To manage existing subscriptions click here.






POPULAR PRODUCTS & SERVICES
Submit your press release to
multiple news outlets with 1 click.
Subscribe to RSS news feeds or
add free content to your website.
Access XBIZ news and articles
with your mobile device.
Subscribe to XBIZ World magazine, the industry's leading e-commerce trade publication, delivering in-depth coverage of the online, mobile and ancillary digital markets.

UPCOMING EVENTS

Everything To Do With Sex Show

Jan 27 - Jan 29
Halifax, Nova Scotia

The European Summit

Mar 04 - Mar 07
Barcelona-Sitges, Spain

The TEA Show

Mar 05 - Mar 06
Hollywood, CA

Phoenix Forum 2017

Mar 23 - Mar 26
Tempe, Arizona
Everyday thousands of business professionals browse XBIZ's industry directory for quality products and services. Not listed yet? Your company could be losing potential new business. Submit your company today!
Use XBIZ RSS feeds to stay informed of the latest industry developments or as a content syndication tool for your website!