WASSERBILLIG, Luxembourg — The pjur Group today reported a successful appearance at the fourth edition of the eroFame trade fair held in Hanover, Germany earlier this month.
As a member of the fair’s advisory council, pjur noted that the trade fair was bigger than ever with more than 1,400 exhibitors and attendees. Officials reported the number to be more than 2,100.
The company welcomed visitors in its signature yellow colored booth outfitted with a round “pjur Espresso & Cool Bar” that served up hot espresso and ice-cream along with new products.
Among pjur’s products were new POS materials including the Sexy Six sachet table displays, and new counter display cardboards.
“We were able to best the excellent results of recent years yet again this time around,” Alexander Giebel, CEO and founder, said. “Our new products, the Sexy Six, were received enthusiastically by the visitors to eroFame and the new marketing materials were a big hit too.”
Pjur noted that in addition to hundreds of dealers, its booth drew journalists from Hanover TV channel H1 that focused on its new "Cool" product and spotlighted the company for its film about the fair.
The company said it was also present at the popular eroFame October festival, where yellow serviettes and pjur beer coasters adorned the tables of the festival hall.