Home > News > Brazilian Soccer Star Eyeing Playboy Mag Franchise • Bookmark   • Newsletters   • Register Search Options


Brazilian Soccer Star Eyeing Playboy Mag Franchise

Brazilian Soccer Star Eyeing Playboy Mag Franchise
Get XBIZ News
XBIZ Research
Will virtual reality boost the paysite market?
Yes, it will soon
Yes, but in a few years
Out of 179 votes. Results based on votes submitted by members of XBIZ.net social network.
Jul 15, 2013 10:00 AM PDT    Text size: 

BRAZIL — Spanish soccer star Ronaldo is poised to expand his financial empire by buying the Playboy magazine franchise in Brazil.

According to The Sun, the ex-World Cup and Real Madrid star whose full name is Ronaldo Nazario de Lima, is close to making a bid, claiming the publication could be lucrative.

Playboy is reportedly Brazil’s 10th best-selling magazine despite a drop in circulation from more than 1 million a month in the 1990’s to just 250,000.

Ronaldo retired from soccer in 2011 and is said to earn more than £10 million a year from sponsors including Nike, Fiat and Duracell.

His marketing company, 9INE, already manages images rights to some of Brazil's biggest sports stars, including new Barcelona player Neymar. The firm is set to make £15 million in 2014.

Besides being one of Brazil’s biggest stars, the athlete’s business acumen has made him a billionaire. His holdings also include a chain of gyms, a sports clinic, a nightclub and a six-story building that houses a university in Rio de Janeiro.

He also owns properties in Rio, Sao Paulo, Paris and Madrid, and his own private island.

According to the Daily Mail, Ronaldo wouldn't be the first Brazil icon to get in bed with an adult product. Soccer legend Pele was recently hawking Viagra while player Ronaldinho endorsed a new line of condoms.




More ways to get XBIZ News:  RSS Feeds  |  E-Newsletters  |  Desktop Widget  |  Mobile
Looking for porn star news and behind-the-scene videos? Check out XFANZ.com !


Sex Toy Storage Creators Discuss Growing Consumer Demand for Hygienic Options

Growing up, you probably had a few toys. When playtime came to an end, you were probably asked to put them away. Now, you are a grown up, and you probably have some toys of a different variety. But where... More »

Uncovering the Newest Trends in Alternative Billing

For adult merchants, especially adult website operators, the notion of “alternative billing” hasn’t really evolved from its Ameri-centric “anything but MasterCard or Visa”... More »

Sexual Enhancement Market Sees Growth From Couples-Friendly Approach

From cock rings and penis pumps to creams, gels and sprays, male sexual enhancement products have long been a fixture in the pleasure products/sex toys sector. But the marketing of those products has evolved... More »
Stay informed of the latest industry developments. Get XBIZ newsletters delivered to your inbox. Subscribe today!
Enter email address:

* To manage existing subscriptions click here.

Submit your press release to
multiple news outlets with 1 click.
Subscribe to RSS news feeds or
add free content to your website.
Access XBIZ news and articles
with your mobile device.
Subscribe to XBIZ World magazine, the industry's leading e-commerce trade publication, delivering in-depth coverage of the online, mobile and ancillary digital markets.


XBIZ.net Paysite Meetup

May 04 - May 04
Prague, Czech Republic

Eurowebtainment 2017

May 17 - May 20
Majorca, Spain

XBIZ Retreat

May 30 - Jun 03
Miami, Florida

XBIZ Miami 2017

May 30 - Jun 02
Miami, Florida
Everyday thousands of business professionals browse XBIZ's industry directory for quality products and services. Not listed yet? Your company could be losing potential new business. Submit your company today!
Use XBIZ RSS feeds to stay informed of the latest industry developments or as a content syndication tool for your website!