SAN FRANCISCO — Good Vibrations, the Bay Area-based multi-channel retail company, on Friday announced a new partnership with Tristan Taormino.
Taormino is an author, sex educator, speaker, filmmaker and radio show host who also founded the Feminist Porn Conference.
Good Vibrations and Taormino have finalized a one-year deal to collaborate on several projects, including Good Vibrations as the exclusive sex toy retail sponsor for the second season of Taormino's popular radio show, "Sex Out Loud."
Taormino will act as a brand ambassador for Good Vibrations for the next 12 months. In this role, she will promote Good Vibrations during public appearances and college events, write original content for the Good Vibrations online magazine (goodvibesblog.com), promote exclusive kits and her favorite recommended toys for the stores and website, and spearhead Good Vibrations’ annual campaign about "backdoor" pleasure—Anal Pleasure Month in August.
"Good Vibrations is the original sex-positive sex toy store that dramatically changed the sex education landscape," Taormino said. "I've recommended them for years because of their commitment to quality products and exceptional customer service. I'm thrilled to have Good Vibrations be the presenting sponsor of Sex Out Loud, and excited to represent such a wonderful company."
Good Vibrations Executive Vice President, Jackie Strano, added, "We are so pleased and elated to be working together. This is a perfect partnership of two brands that deeply care about people’s pleasure and sexual health. Besides being a wonderful human being, Tristan is a powerhouse sex positive feminist mover and shaker. It’s going to be a fun year.”