Home > News > Paradise Marketing Announces New Energizer Personal Care Spokesperson • Bookmark   • Newsletters   • Register Search Options

NEWS STORY

Paradise Marketing Announces New Energizer Personal Care Spokesperson

Paradise Marketing Announces New Energizer Personal Care Spokesperson
Get XBIZ News
XBIZ Research
Will virtual reality boost the paysite market?
Yes, it will soon
  39.66%
Yes, but in a few years
  36.87%
No
  23.46%
Out of 179 votes. Results based on votes submitted by members of XBIZ.net social network.
Mar 18, 2013 3:15 PM PDT    Text size: 

VISTA, Calif. — Paradise Marketing says it is proud to support Energizer Personal Care’s choice of rocker Andrew W.K. as the official spokesman to promote Fresh + Sexy before & after intimacy wipes, available to the adult market exclusively through Paradise Marketing.

The musician served as the new face of Fresh + Sexy with a promotion that launched at SXSW this month.

Fresh + Sexy is the latest debut from mainstream mainstay brand Energizer Personal Care and offers men and women a before-and-after sex wipe packaged with portability in mind.

“Energizer Personal Care supports this release with a multimillion-dollar promotional campaign with print, Internet and radio advertising to spread the word and teaming with Andrew W.K. is their latest creative effort,” Paradise Marketing CEO Dennis Paradise said. “Paradise is proud to bring Fresh + Sexy to adult retailers nationwide and help our customers develop departments devoted to sexual wellness accessories like these. It’s a growing market with high demand!”

According to the company, W.K., known across the country as the King of Partying, has a unique charm and unconventional delivery that will help give his unique and diverse fan base a new reason to party hard with confidence.

“Whether you just finished rocking a packed club or have an intimate encounter after a busy day, this product will make couples feel brand new,” W.K. said in a statement. “Fresh + Sexy Wipes were specially designed to help couples feel confidently clean, before and after they engage in sexual activity!”

Energizer Personal Care Fresh + Sexy is available in a 20-count singles box, 24-count travel pack, and 40-count tub ideal for point-of-purchase display.

“This exciting new product required the help of someone who could embody the brand's playful yet bold campaign; someone who could party hard, but still be clean when it counted,” Energizer Personal Care said in an official statement. “Andrew W.K. is that someone and we are thrilled to have him on board with us for Fresh + Sexy Wipes.”

For product information, email tmcgowan@paradisemarketing.com.

More ways to get XBIZ News:  RSS Feeds  |  E-Newsletters  |  Desktop Widget  |  Mobile
Looking for porn star news and behind-the-scene videos? Check out XFANZ.com !

EDUCATIONAL FEATURES

Fraudulent Brazilian Trademark Registrations Running Rampant

Although you might not think often about protecting your trademark rights in Brazil, you need to — even if you don’t yet have a single Brazilian customer. Scammers are constantly looking for... More »

E-Stim Basics: Selling Customers on Powerboxes as Pleasure Tools

Electrosex is a commonly misunderstood pleasure practice for good reason: Most of us have negative associations with electricity; maybe we’ve been shocked after rubbing our feet across a carpeted... More »

Search Oftentimes Is Left to Chance

Adult content is frowned upon in search, whether in paid, organic or social. With the big algo updates from the past few years, Google has cleaned up search, trying to get rid of spammy and low-quality... More »
XBIZ NEWSLETTERS
Stay informed of the latest industry developments. Get XBIZ newsletters delivered to your inbox. Subscribe today!
Enter email address:

* To manage existing subscriptions click here.






POPULAR PRODUCTS & SERVICES
Submit your press release to
multiple news outlets with 1 click.
Subscribe to RSS news feeds or
add free content to your website.
Access XBIZ news and articles
with your mobile device.
Access the latest issues of the industry's leading trade publications in digital form. View online or download for offline viewing.

UPCOMING EVENTS

The European Summit

Mar 04 - Mar 07
Barcelona-Sitges, Spain

The TEA Show

Mar 05 - Mar 06
Hollywood, CA

Phoenix Forum 2017

Mar 23 - Mar 26
Tempe, Arizona

EXXXOTICA Denver

Mar 31 - Apr 02
Denver, CO.
Everyday thousands of business professionals browse XBIZ's industry directory for quality products and services. Not listed yet? Your company could be losing potential new business. Submit your company today!
Use XBIZ RSS feeds to stay informed of the latest industry developments or as a content syndication tool for your website!