Home > News > Adam & Eve Posts Record Black Friday, Cyber Monday Sales • Bookmark   • Newsletters   • Register Search Options

NEWS STORY

Adam & Eve Posts Record Black Friday, Cyber Monday Sales

Adam & Eve Posts Record Black Friday, Cyber Monday Sales
Get XBIZ News
XBIZ Research
Will virtual reality boost the paysite market?
Yes, it will soon
  39.66%
Yes, but in a few years
  36.87%
No
  23.46%
Out of 179 votes. Results based on votes submitted by members of XBIZ.net social network.
Nov 29, 2012 10:30 AM PST    Text size: 

HILLSBOROUGH, N.C.  — AdamAndEve.com announced today that it has registered record-breaking sales and orders for this year’s Black Friday and Cyber Monday.

The company said Black Friday saw a sales increase of 22 percent, and an 18 percent increase in orders on the Adam & Eve website compared to Black Friday 2011.

Cyber Monday also showed a significant gain with a 33 percent increase in sales and a 30 percent increase in orders over the previous year.

Unique visitors to the Adam & Eve mobile site were up 74.2 percent as well on Cyber Monday, the company reported.

“Black Friday has traditionally been a very busy day for us,” marketing director Chad Davis said. “But this year’s numbers for Black Friday and Cyber Monday were overwhelming.”

Erotic toys were the top sellers this year for both days, making up more than 50 percent of orders. Miscellaneous items and DVDs were the next most popular categories (at 10 and 8 percent repectively), followed by women’s lingerie and lubricants (at 8 and 5 percent).

“Adam & Eve generally sees an increase in sales in August (when children go back to school), over the Christmas holidays and around Valentine’s Day,” Davis added. “We’re very pleased that even in this still-struggling economy, adults are looking to Adam & Eve as a way to enjoy their time together.”

More ways to get XBIZ News:  RSS Feeds  |  E-Newsletters  |  Desktop Widget  |  Mobile
Looking for porn star news and behind-the-scene videos? Check out XFANZ.com !

OPINIONS & VIEWS

Putting a Dollar Figure on Your Website’s Worth

Daily, I get asked the question, “what’s my website worth.” And it’s the hardest question for me to answer. Someone will go to my website and fill out the contact form, put in... More »

New Solutions Require a Bullheadedness, Different Process

Each January we lead a small group of industry leaders on a tour of the crazy innovations at the Consumer Electronic Show in Las Vegas. It’s a grind on our bodies. We all train for it beforehand.... More »

Adult VR Is Growing as a Profitable Market

A recent series of events is showing adult industry insiders that all the buzz about virtual reality is on a trajectory similar to the rise of mobile and unlikely to flame out the way 3D TV or cryptocurrency... More »
XBIZ NEWSLETTERS
Stay informed of the latest industry developments. Get XBIZ newsletters delivered to your inbox. Subscribe today!
Enter email address:

* To manage existing subscriptions click here.






POPULAR PRODUCTS & SERVICES
Submit your press release to
multiple news outlets with 1 click.
Subscribe to RSS news feeds or
add free content to your website.
Access XBIZ news and articles
with your mobile device.
Subscribe to XBIZ World magazine, the industry's leading e-commerce trade publication, delivering in-depth coverage of the online, mobile and ancillary digital markets.

UPCOMING EVENTS

EXXXOTICA Denver

Mar 31 - Apr 02
Denver, CO.

Eurowebtainment 2017

May 17 - May 20
Majorca, Spain

XBIZ Retreat

May 30 - Jun 03
Miami, Florida

XBIZ Miami 2017

May 30 - Jun 02
Miami, Florida
Everyday thousands of business professionals browse XBIZ's industry directory for quality products and services. Not listed yet? Your company could be losing potential new business. Submit your company today!
Use XBIZ RSS feeds to stay informed of the latest industry developments or as a content syndication tool for your website!