Friday, Sep 21, 2012    Text size: 

SAN FRANCISCO — Twisted Factory announced that it has relaunched its Bondage Bank affiliate program.

The company said that the new affiliate program — based on the new NATS 4 platform — allows Bondage Bank to better customize its tools and programs for individual affiliates. As the program expands over the next few months, affiliates can expect to see flexible payout options, RSS feeds, blogging pacs and promotional video assets.

Twisted Factory founder Tony Pirelli said that the focused affiliate program is a natural outgrowth of the increased production.

"In the last few months, we've really been re-energized," Pirelli said. "Our traffic and sales are up, our production is up, our enthusiasm is up. Despite the general sluggishness the overall industry has seen in the past few years, our niche is still underserved — and we're expanding."

This summer, Twisted Factory launched a redesign of its three flagship sites: FuckedandBound.com, ChantasBitches.com and CaptiveMale.com. Two weeks ago, Pirelli announced he had hired fetish director The Pope.

The Pope — the force behind successful bondage franchise The Training of O — has made a reboot of Twisted Factory's Fucked and Bound his first priority.

"We've launched a new round of ad buys, have invested in a expanded marketing campaign and are working closely with affiliates to develop the tools to expand the Twisted Factory brand even further," Pirelli said. "We've got the best BDSM product on the market, and now we have the resources and the team to make sure that we convert better than any other site as well."

Bondage Bank affiliates can sign up to see the new program here.

Affiliates interested in promoting the site, or looking for customized tools can email support@twistedfactory.com.