Wednesday, May 30, 2012    Text size: 

CHINO, Calif. — California Exotic Novelties has introduced the new Screw Me Collection.

The complete line of enhancers, rings, and sleeves enrich lovemaking by providing support and stamina for him, the company said.

“Designed with him in mind, the Screw Me Collection is an imaginative array of tools for couples,” said Susan Colvin, president and CEO of California Exotic Novelties. “Items one would find on a guy’s workbench were the inspiration.”

The six new Screw Me products include the Nuts & Bolts Enhancer Single, Figure 8 Ring, 5 Point Bolt Ring, Big Socket Ring, Nuts & Bolts Enhancer Double, and the Instant Activation Sleeve.

The company said all are stretchy, comfortable, and durable.

“CalExotics is known for making products that appeal to women and couples," said Jackie White, vice president of sales for California Exotic Novelties.

The Screw Me Collection twists the demographic toward men and couples. We know it’s important to offer something that appeals to a man’s tastes, too!”

The company said the Screw Me Collection was designed to be merchandised together. It features red and grey boxes with a large image of each product.

“Guys like big, bold, attention-grabbing packaging," said Al Bloom, director of marketing for California Exotic Novelties. "The Screw Me Collection will really stand out on the store wall. I suggest carrying all six new products for maximum effect."

The Screw Me Collection is available now from California Exotic Novelties.