Home > News > CalExotics Predicts Sales Increase for Gina Lynn Collection • Bookmark   • Newsletters   • Register Search Options

NEWS STORY

CalExotics Predicts Sales Increase for Gina Lynn Collection

CalExotics Predicts Sales Increase for Gina Lynn Collection
Get XBIZ News
XBIZ Research
Will virtual reality boost the paysite market?
Yes, it will soon
  39.66%
Yes, but in a few years
  36.87%
No
  23.46%
Out of 179 votes. Results based on votes submitted by members of XBIZ.net social network.
Mar 19, 2012 6:00 AM PDT    Text size: 

CHINO, Calif. — With adult star Gina Lynn appearing on the cover of the April issue of Penthouse Magazine, CalExotics says it anticipates an increase in sales for its Gina Lynn Collection of toys.

Susan Colvin, President and CEO of California Exotic Novelties, says, “When we partner with a starlet for a line of toys we do it because her personal brand has value. By joining forces we’re able to monetize that brand together. Gina’s personal brand is continuously growing and I’m proud to say that as a result her line of toys is also increasing in popularity.”

The Gina Lynn Collection by CalExotics consists of 21 products in all. Included in the line are a variety of massagers, stimulators, Futurotic masturbators molded from Lynn, and the popular Gina Lynn’s Wireless Infinite Sex Positions Love Doll.

Lynn says, “I’m thrilled to be a Penthouse Pet. It’s an honor and I’m sure my fans will not only enjoy the April issue of Penthouse, but will also have a great time with my toys from California Exotic Novelties.”

Jackie White, vice president of sales for California Exotic Novelties, says, “If retailers are looking for ways to monetize Gina Lynn’s brand, then I suggest creating a store display of her toys next to, or one that includes, the April issue of Penthouse. Cross merchandising in this manner gives your customers more options and helps increase sales.”

For more information about merchandising, distributors and retailers can download the free Merchandising Manual from the Product Information section of the Downloads page on the California Exotic Novelties website.

To order the Gina Lynn Collection from California Exotic Novelties, contact an account executive.

More ways to get XBIZ News:  RSS Feeds  |  E-Newsletters  |  Desktop Widget  |  Mobile
Looking for porn star news and behind-the-scene videos? Check out XFANZ.com !

BUSINESS ANALYSIS

Retailers, Distributors Report Growth in Male Sex Toys Market

Adult retail has been undergoing a transformation in recent years. The adult stores of the 1990s and 2000s focused heavily on porn video sales and catered to a predominantly male clientele, but these days,... More »

VR Hardware: The Foundation of Immersive Technology

From cameras to headsets to controllers, software and more, virtual reality technology is more than the VR content experience itself — it also surrounds the tools that are needed to create and consume... More »

Sexperts Tout Men’s Wellness Benefits of Pleasure Products

Sex, more and more, is being discussed not only from an erotic standpoint, but also, from a health and wellness standpoint. MensHealth.com, MensJournal.com and many other mainstream websites have been... More »
XBIZ NEWSLETTERS
Stay informed of the latest industry developments. Get XBIZ newsletters delivered to your inbox. Subscribe today!
Enter email address:

* To manage existing subscriptions click here.






POPULAR PRODUCTS & SERVICES
Submit your press release to
multiple news outlets with 1 click.
Subscribe to RSS news feeds or
add free content to your website.
Access XBIZ news and articles
with your mobile device.
Subscribe to XBIZ Premiere magazine, the industry's leading adult retail trade publications, delivering the most timely and comprehensive business news and information to producers and retailers of adult products.

UPCOMING EVENTS

Latin America Adult Business Expo

Jul 10 - Jul 12
Cartagena, Colombia

XBIZ.net Paysite Meetup

Jul 13 - Jul 13
Barcelona, Spain

ANME Founders Show

Jul 16 - Jul 18
Los Angeles Marriott Burbank Airport

QWEBEC Expo

Aug 03 - Aug 06
Montreal, Quebec
Everyday thousands of business professionals browse XBIZ's industry directory for quality products and services. Not listed yet? Your company could be losing potential new business. Submit your company today!
Use XBIZ RSS feeds to stay informed of the latest industry developments or as a content syndication tool for your website!