LELO Releases TOR 2 Waterproof, Rechargeable Couples Ring

Ariana Rodriguez

STOCKHOLM/ SAN JOSE, Calif. — Swedish designer brand LELO is kicking off the New Year with the release of TOR 2, a waterproof couples’ ring.

Offering improvements to the original TOR design, LELO says the TOR 2 is now 100 percent more powerful than before. The TOR 2 is coated fully in silicone with a waterproof and rechargeable design. TOR 2 also delivers six different stimulation modes and comes in a new color option of Dark Green joining the original offerings of Dark Purple and Classic Black.

“Offering such an amazing product as TOR 2 really is an automatic choice for retailers,” LELO U.S. Sales Manager Donna Faro said. “We’ve already received record pre-orders for this newest LELO, which is no surprise given the possibilities that TOR 2 provides. It’s further evidence of LELO’s ability to listen to customers and provide products that meet a genuine need. This is an absolute winning design and we cannot wait to hear from couples worldwide.”

According to the company, it launched what could be considered “the original luxury couples’ massager” in 2003 – the Lily Pleasure Object that can nestle between partners during intimacy – and has continued to fortify its reputation with its most recent release, the SenseMotion Insignia line.

“What a start to 2012,” Faro said. “But I can assure all our retailers that this is just the beginning… it’s a going to be a tremendously exciting year and we cannot wait to get our new products into retail stores worldwide.”