Paradise Marketing, TROJAN to Unveil Adult Retail Exclusive Collection at XBIZ Retail

Ariana Rodriguez

LOS ANGELES — Church & Dwight Co., Inc, the maker of TROJAN branded condoms and vibrators and Paradise Marketing have teamed up to present an industry game-changer at XBIZ Retail 2012 with the unveiling of TROJAN Midnight Collection, a new collection of vibrators available exclusively through Paradise Marketing.

“We are excited to launch TROJAN Midnight Collection, a line of exquisitely and ergonomically designed vibrators made for the Adult retail market” said Bruce Weiss, Vice President, responsible for TROJAN branded condoms and vibrators. “This new line is a true innovation which delivers an outstanding user experience that fits our mission of producing high quality products for a sexually healthy lifestyle.”

In addition to Midnight Collection, the maker of TROJAN branded condoms and vibrators and Paradise Marketing will be presenting their selections of bestsellers on the exhibition floor of XBIZ Retail 2012, taking place Jan. 9-10 at the Burbank Marriott hotel, immediately following the ANME Show on Jan. 7-8.

"We are proud of our sponsorship and Paradise Marketing and Church & Dwight Co., Inc. are happy to support the adult retail industry with our Gold-level participation," Paradise Marketing CEO Dennis Paradise said. "The Paradise Marketing team will showcase the brand new TROJAN Midnight Collection, a line of intimate products that, after months of anticipation and excitement, are officially available on the adult market."

TROJAN Midnight Collection is available exclusively to the adult retail market and features three distinct products that offer a wide range of styles, shapes and materials with suggested retail price points of up to $99.

The collection was previewed at the summer ANME Show in July and will be available from Paradise Marketing for orders at XBIZ Retail 2012. XBIZ Retail 2012 will be held in conjunction with the XBIZ LA digital media conference and the highly anticipated 10th annual 2012 XBIZ Awards, presented by MyFreeCams.com, set for Jan. 10 in Hollywood.

Dedicated to “all things retail,” XBIZ Retail will bring together all segments of the adult retail marketplace, including e-tailers, home party organizers, wholesalers and manufacturers of all types of adult goods for an event unlike any other.

For a limited time, XBIZ is offering free XBIZ Retail registration to all qualified retail operators and buyers.

For event information, visit XBIZRetailExpo.com.

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