Baci Lingerie Grows With New Brazilian Partner

Ariana Rodriguez

MIAMI — Baci Lingerie, the leader in affordable luxury, announced today its new strategic distribution agreement with Brazilian distributor, Elos do Amor.

 According to the company, Elos do Amor is the successful and fastest growing distributor in Brazil and the presents a major growth opportunity for Baci Lingerie.

“We can’t wait for Baci Lingerie to take off in Brazil,” Baci Lingerie CEO Robert Rosen said. “Besides the quality of design and diversity of our product lines, Brazilian women and men are really going to appreciate the affordability aspect of Baci Lingerie.”

Baci Lingerie says that due to its size and long-running role in the fashion industry as a trendsetter, Brazil was the best strategic next step for the company in conquering the lingerie market.

“The Brazilian shopper is very savvy, and is used to experiencing one of two sides of the retail spectrum: very beautiful and expensive or very inexpensive and poor quality,” said Marta Morales, president of Baci Lingerie Brazil. “Baci Lingerie will bridge the gap and will offer beautiful products for affordable prices. We are thrilled to be a part of this revolution, and know that our current and future customers will be thrilled as well.”

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