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CalExotics Unveils Platinum Charisma Collection

CalExotics Unveils Platinum Charisma Collection
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Jun 24, 2011 12:00 PM PDT    Text size: 

CHINO, Calif. — CalExotics has added petite versions of the Platinum Charisma Gia and the Platinum Charisma Mei, Zia and Lia, as a result of consumer requests.

“Our close relationship with our customers often gives us valuable insight,” said Jackie White, vice president of sales for CalExotics. “Our distributors and their retailers told us that consumers said they really liked the Platinum Charismas. Some of them wanted to see the gyrating technology in a smaller design, though. The sales team at CalExotics brought that feedback to our product development department for further research.”

Some consumers like larger vibrators, while another segment prefers smaller ones, the company said; and the Platinum Charisma Collection now has something for both tastes.

Susan Colvin, President and CEO for California Exotic Novelties, says, “Taking the gyration technology and making it work in a smaller vibe took a lot of skill from our all-woman team of product developers,” CalExotics President and founder Susan Colvin said. “They did an impressive job and we’re confident the public will be drawn to the Platinum Charisma Zia and Lia like they are to the Gia and Mei.”

The Platinum Charisma Zia features a scooped head. Lia has petal-shaped ridges on the shaft leading to a dome-like head. Both measure 4.75” x 1.75” and come in pink or purple colors. They are made out of ABS plastic with Velvet-Cote/PU Cote, and sport a Silver Plated décor ring.

Al Bloom, Director of Marketing for California Exotic Novelties says, “I didn’t quite understand the allure of gyration in a vibrator, I’m a guy, what do I know,” said Al Bloom, CalExotics director of marketing. “But when I felt the knock-your-socks-off gyration of the Platinum Charismas in the palm of my hand I was sold! It is easy to see why women love them so much.”

The Platinum Charisma Lia and Zia are in stock now and available to ship, the company said.

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